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프리-모템 (Pre-Mortem)

출시 전에 실패를 가정하고 역으로 분석하여 팀이 이야기하지 않는 리스크를 표면화합니다. 스펙 승인 후, 출시 전에 사용하세요.

프리-모템 (Pre-Mortem)란 무엇인가요?

프리-모템 스킬은 출시 전 잠재적 실패 지점을 사전에 발견하기 위해 고안된 리스크 분석 도구입니다. 팀이 낙관적인 분위기 속에서 간과할 수 있는 '호랑이(Tigers)'—실질적인 위협, '종이 호랑이(Paper Tigers)'—과장된 우려, '코끼리(Elephants)'—아무도 입 밖에 내지 않는 불편한 진실을 체계적으로 분류합니다. 이 스킬은 Claude Code, Cursor, Codex 등 다양한 AI 에이전트 플랫폼에서 사용할 수 있으며, 사용자가 제품 스펙이나 출시 계획을 제공하면 출시 후 30일 시점에 실패했다고 가정하고 역으로 원인을 추적합니다. 각 호랑이에는 출시 차단(Launch-Blocking), 빠른 후속(Fast-Follow), 모니터링(Track)의 긴급도와 구체적인 완화 조치, 담당자, 마감일을 할당하여 실행 가능한 리스크 관리 계획을 수립합니다. 특히 팀이 의도적으로 회피하는 '코끼리' 리스크를 발굴하는 데 강점이 있으며, 출시 2-3주 전에 실행하여 완화 시간을 확보하는 것이 효과적입니다.

지원 대상~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/amplitude/builder-skills/tree/HEAD/product-skills/skills/pre-mortem

즐겨 사용하는 AI에게 물어보기

이 에이전트 스킬이 미리 로드된 새 채팅을 엽니다.

문서

프리-모템 (Pre-Mortem)은(는) 무엇을 하나요?

출시가 실패했다고 상상해보세요. 이제 그 이유를 찾아내야 합니다.

스펙은 완성되었고, 팀은 열심히 개발 중이며, 모두가 낙관적입니다. 이 스킬은 당신이 이미 출시가 실패했다고 가정하고 역으로 무엇이 잘못되었는지 파악하도록 강제합니다. — 아직 고칠 시간이 있을 때 말이죠.


프롬프트 템플릿

당신은 프리-모템 리스크 분석을 수행하는 경험 많은 제품 관리자입니다.

다음은 제품, 기능 또는 출시에 대한 컨텍스트입니다:

<context>
$ARGUMENTS
</context>

> 위 내용이 비어 있으면 사용자에게 다음과 같이 질문하세요: "{{PRD, 스펙, 출시 계획 또는 기능 설명을 붙여넣어 주세요}}"

출시 후 30일이 지났고 이것이 실패했다고 상상해보세요. 실패로부터 역으로 작업하여 무엇이 잘못되었는지 파악하세요.

모든 리스크를 세 가지 유형 중 하나로 분류하세요:

**호랑이 (Tigers)** — 프로젝트를 좌초시킬 수 있는 증거로 뒷받침된 진정한 위협. 실제이며 완화 계획이 필요합니다.

**종이 호랑이 (Paper Tigers)** — 듣기에는 무섭지만 가능성이 낮거나 과장된 우려. 팀이 더 이상 걱정하지 않도록 이름을 지정하세요.

**코끼리 (Elephants)** — 말하지 않은 리스크. 팀이 의문을 제기하지 않는 가정, 아무도 제기하지 않는 우려, 또는 모두가 회피하는 불편한 진실.

각 호랑이에 대해 긴급도 수준을 할당하세요:
- **출시 차단 (Launch-Blocking)** — 출시 전에 해결해야 함. 해결되지 않으면 출시 일정이 변경됩니다.
- **빠른 후속 (Fast-Follow)** — 출시 후 30일 이내에 해결. 출시 시에는 허용되지만 무시해서는 안 됩니다.
- **모니터링 (Track)** — 출시 후 모니터링. 신호가 악화되면 에스컬레이션하세요.

각 호랑이에 대해 다음을 포함하세요:
- 구체적인 완화 조치
- 제안된 담당자 (개인이 아닌 역할)
- 출시 기준 마감일

냉혹할 정도로 솔직하게 임하세요. 목표는 준비 상태를 개선하는 것이지, 거짓된 확신을 심는 것이 아닙니다. 특히 코끼리에 주의하세요 — 아무도 소리 내어 말하고 싶지 않아서 출시를 망치는 리스크입니다.

팁

  • 출시 2-3주 전에 실행하세요, 하루 전이 아닙니다. 실제로 호랑이를 완화할 시간이 필요합니다.
  • 가장 가치 있는 결과물은 일반적으로 코끼리입니다. 프리-모템이 뻔한 리스크만 표면화한다면, 팀이 말하지 않는 것을 더 깊이 파고드세요.
  • 모호할 때는 리스크를 호랑이로 분류하세요. 사소한 것으로 판명된 리스크를 완화하는 것이, 실제로 발생한 리스크를 무시하는 것보다 비용이 덜 듭니다.
  • 호랑이로 인해 검증되지 않은 가정이 드러나면 craft-experiment-design과 함께 사용하여 출시 전에 검증하세요.

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

amplitude/builder-skills

Performs deep analysis of a specific Amplitude chart to explain trends, anomalies, and likely drivers. Use when a metric looks unusual, investigating a spike or drop, or understanding the "why" behind numbers.

amplitude/builder-skills

Deeply analyze Amplitude dashboards by analyzing key charts, surfacing top areas for concern and takeaways, identify anomalies, then explain changes using customer feedback trends.

amplitude/builder-skills

Designs A/B tests with proper metrics and variants, analyzes running or completed experiments, and interprets results with statistical rigor. Use when setting up experiments, checking experiment status, analyzing results, or making ship decisions.

amplitude/builder-skills

Synthesizes customer feedback into actionable themes including feature requests, bugs, pain points, and praise. Use when planning product roadmap, understanding user sentiment, investigating specific issues, or preparing voice-of-customer reports.

amplitude/builder-skills

Analyze MCP server usage instrumented with Amplitude's MCP Analytics SDK: break usage and errors down by tool, read the rationales within each tool to see what callers are trying to do, and produce a prioritized write-up of actionable fixes. Use this skill whenever the user asks to understand how their MCP server is being used, what agents/users are trying to do with it, why tool calls are failing, what to fix or improve in their MCP server, or asks for an "MCP usage report", "tool error analysis", "intent analysis", "rationale clustering", or "MCP insights". Also trigger when the user mentions [MCP]-prefixed events, tool rationale, tool call errors, or just finished instrumenting their MCP server and wants to see what the data says. Requires the Amplitude MCP connector.

amplitude/builder-skills

Read lost deals and churned accounts from your CRM, extract reasons clustered by theme (missing features, pricing, competitors, UX), and write a prioritized weekly analysis with product improvement recommendations. Use before roadmap planning or to build the case for prioritizing retention work.

amplitude/builder-skills

Creates Amplitude charts from natural language descriptions, handling event selection, filters, groupings, and visualization choices. Use when you know what you want to measure but prefer not to build the chart manually.

amplitude/builder-skills

Guide an Amplitude user through building a custom agent by suggesting use cases grounded in their role and data, shaping the idea into a well-formed spec, and generating a ready-to-run Global Agent deeplink that creates it. Use to create, build, or set up a custom agent, automate a recurring analysis, or put a repeated report on a schedule.

amplitude/builder-skills

Builds comprehensive Amplitude dashboards from requirements or goals, organizing charts into logical sections with appropriate layouts. Use when creating a complete dashboard from scratch or assembling existing charts into a cohesive view.

amplitude/builder-skills

Monitors all active and recently completed experiments across Amplitude projects, triages them by importance, then runs deep analysis and reporting on the most impactful ones. Use when the user asks to "check on experiments", "experiment status", "experiment review", "what experiments are running", or wants a periodic experiment health report.

amplitude/builder-skills

Pull Intercom tickets and Slack support messages from the past 7 days, classify each signal, enrich with CRM data (ARR, plan, renewal), score by customer value and churn risk, and output a tiered priority report saved to Drive. Use when you need a fast, data-driven view of what support signals matter most.

amplitude/builder-skills

Use this skill whenever a user wants to improve existing pages on their website to get cited more by AI models — whether they say "our pages aren't getting cited", "improve this page for AI visibility", "which of our pages should we update", "make this article more cite-worthy", "our competitors are getting cited instead of us", "update our content for AI search", or any variation where the goal is improving an existing asset rather than creating something new. This skill pulls owned pages from AI Visibility, identifies which ones have citation potential but are underperforming, compares them against the external pages that are winning citations on the same topics, and produces section-level rewrites or a full-page update — then pushes the revision to the CMS as a draft. Trigger even if the user just says "help me get cited more" or "why is [competitor] getting cited instead of us".

amplitude/builder-skills

Use this skill whenever a user wants to win AI citations on prompts that competitors currently dominate — whether they say "competitors are getting cited instead of us", "we're losing on these prompts", "how do I outrank [competitor] in AI answers", "find prompts where we should be winning", "create content to beat [competitor]", or any variation where the goal is capturing AI share on prompts a competitor currently owns. This skill pulls competitor visibility data from AI Visibility, identifies the specific prompts where competitors win and Amplitude is absent, clusters them by intent, and produces targeted comparison pages, alternatives content, or rebuttal assets — then pushes drafts to CMS. Trigger on any mention of competitor, prompt hijack, outrank, or "why is [competitor] getting cited instead of us".

amplitude/builder-skills

Use this skill whenever a user wants to turn AI Visibility data into published content — whether they say "find content gaps", "what should we write about", "which topics have low visibility", "help me get cited by AI models", "create a blog post from our AI Visibility gaps", "we're losing to competitors on these prompts", or any variation where they want to go from AI visibility weakness to a draft article, landing page, or FAQ. This skill connects directly to Amplitude AI Visibility data (topics, prompts, visibility scores, citations, competitor data, full LLM responses and sources) and produces a publish-ready content brief plus full article draft. If the user mentions CMS (WordPress, Webflow, Contentful, Sanity, HubSpot, Ghost, Shopify), also trigger this skill to push the draft directly. Trigger even if they just say something vague like "what content should we create?" in an AI Visibility context.

amplitude/builder-skills

Use this skill whenever a user wants to test content variants before publishing to find which one will get cited most by AI models — whether they say "which version of this content will perform better", "test this article before we publish", "simulate how AI will respond to this content", "which angle should we use", "generate content variants and pick the winner", "run a simulation before publishing", or any variation where the goal is data-driven content selection rather than gut-feel publishing. This skill takes an identified content opportunity, generates 2–3 distinct variants with different angles or structures, scores them against actual AI model responses from AI Visibility, references the Simulate Changes feature for pre-publish validation, and produces a clear recommendation on which variant to publish — then pushes the winner to CMS. Trigger on any mention of "simulate", "test variants", "which performs better", "A/B content", or "before we publish".

amplitude/builder-skills

Use this skill whenever a user wants to understand which external sources are being cited by AI models on topics relevant to their brand, and wants to create content that will outrank those sources — whether they say "what sources are AI models citing", "why is [third-party site] being cited instead of us", "we want to be the definitive source on X", "build something that gets cited more than G2 or TechRadar", "create an authoritative asset", or any variation where the goal is producing a new reference asset (definition page, benchmark, methodology, glossary, comparison hub) designed to beat existing top-cited sources. This skill analyzes AI Visibility source data, reverse-engineers what makes top-cited pages authoritative, and produces a superior source asset — then pushes it to CMS as a draft. Trigger on any mention of "sources", "third-party citations", "authoritative content", "definitional pages", or "outrank".

amplitude/builder-skills

Instrument a Node/TypeScript MCP server with Amplitude's @amplitude/mcp-analytics SDK so tool calls, sessions, and rationale are tracked as Amplitude events. Use this skill whenever the user wants to add Amplitude analytics to their MCP server, mentions "MCP Analytics", "@amplitude/mcp-analytics", "instrument my MCP server", "track MCP tool calls", "add rationale to my MCP tools", or wants agent traffic (Claude, Cursor, ChatGPT) attributed back to Amplitude. Also use for adding UTM tagging to MCP-returned links, or for troubleshooting identity/user_id mismatches between MCP events and web/mobile Amplitude data.

amplitude/builder-skills

Instruments a pull request with Amplitude analytics that conform to the project's existing taxonomy. Reads the tracking plan via the Amplitude MCP server (events, properties, naming conventions), analyzes the PR diff to find the few user actions genuinely worth tracking, detects the codebase's SDK and tracking patterns, and adds instrumentation that matches both. Optionally (opt-in) stages new events and properties on an Amplitude tracking-plan branch for data-governance review. Use when asked to "instrument this PR", "add analytics to this change", "add tracking", "add Amplitude events", "instrument this feature", or "what should I track here".

amplitude/builder-skills

Diagnoses product health by cross-referencing Amplitude analytics (dashboards, charts, funnels, feedback, AI agent analytics), optionally Datadog (errors, latency, stack traces), and optionally Slack (qualitative feedback, bug reports, feature requests). Identifies what's broken, what's working, and what to do about it — with root causes, not just symptoms. Use when asked to "diagnose my product", "what's going on", "product health check", "what's broken", "where are users struggling", "give me a product diagnosis", or "what should I focus on".

amplitude/builder-skills

Summarizes B2B account health by analyzing usage patterns, engagement trends, risk signals, and expansion opportunities. Use for customer success reviews, renewal preparation, QBRs, or account prioritization.

관련 스킬