Writing & Editing

Identify the best GTM motions and tools across 7 motion types: Inbound, Outbound, Paid Digital, Community, Partners, ABM, and PLG. Use when selecting marketing channels, choosing between inbound and outbound strategy, or planning cross-channel campaigns.

Review and adjust writing style to reduce AI-generated patterns, making text read more naturally and human-like. Supports Chinese and English.

Web cache deception and poisoning playbook. Use when CDN, reverse proxy, or application caching may serve sensitive authenticated content to other users due to path confusion or cache key manipulation.

When the user wants to create SEO pages at scale using templates and data—including AI-assisted, grounded copy for per-URL differentiation (vs rigid mail-merge templates). Also use when the user mentions "programmatic SEO," "programmatic SEO pages," "template pages," "scale content," "location pages," "city pages," "comparison pages at scale," "X vs Y pages," "integration pages," "pages from data," "automated landing pages," or "programmatic landing pages." Uses a playbook matrix aligned to skills under skills/pages. For user-facing template galleries or marketplaces (browse → use), use template-page-generator.

Automate Chrome browser tasks using agent-browser CLI. Navigate pages, fill forms, click buttons, take screenshots, extract data, and replay recorded workflows — all inside the user's real Chrome session.

Generate value proposition statements for marketing, sales, and onboarding from existing value propositions. Use when writing marketing copy, creating sales messaging, or crafting onboarding messages.

Identify growth loops (flywheels) for sustainable traction. Evaluates 5 loop types: Viral, Usage, Collaboration, User-Generated, and Referral. Use when designing growth mechanisms, building product-led traction, or understanding how growth loops work.

Write copy following Sentry brand guidelines. Use when writing UI text, error messages, empty states, onboarding flows, 404 pages, documentation, marketing copy, or any user-facing content. Covers both Plain Speech (default) and Sentry Voice tones.

Create, schedule, and manage social media posts via Typefully. ALWAYS use this skill when asked to draft, schedule, post, or check tweets, posts, threads, or social media content for Twitter/X, LinkedIn, Threads, Bluesky, or Mastodon.

SSRF playbook. Use when the server fetches URLs, resolves hostnames, imports remote content, or can be driven toward internal networks, cloud metadata, or secondary protocols.

Reverse-engineer and clone one or more websites in one shot — extracts assets, CSS, and content section-by-section and proactively dispatches parallel builder agents in worktrees as it goes. Use this whenever the user wants to clone, replicate, rebuild, reverse-engineer, or copy any website. Also triggers on phrases like "make a copy of this site", "rebuild this page", "pixel-perfect clone". Provide one or more target URLs as arguments.

Generate AEO-optimized content (Answer Engine Optimization) for AI search visibility - ChatGPT, Claude, Gemini, AI Overviews. Use when optimizing websites for AI citations, creating FAQ schemas, evidence panels, or analyzing content for LLM extraction readiness.

This skill should be used when analyzing HTML/CSS websites for SEO optimization, fixing SEO issues, generating SEO reports, or implementing SEO best practices. Use when the user requests SEO audits, optimization, meta tag improvements, schema markup implementation, sitemap generation, or general search engine optimization tasks.

A decision-support framework that evaluates systems, architectures, and strategies through the entropy (decay) vs negentropy (growth) lens, while surfacing tacit knowledge gaps. Use this skill whenever the user is making architecture decisions, evaluating system designs, reviewing technical approaches, choosing between options, auditing existing systems, or planning strategies. Also trigger when the user explicitly asks to "apply the negentropy lens", mentions "entropy", "negentropy", "tacit knowledge", "knowledge engine", or "flip the switch". Nudge activation when you detect the user is at a decision point — even if they haven't asked for this lens — by briefly noting the entropic/negentropic dimension before proceeding.

When the user wants to optimize for local search, set up Google Business Profile, or build local citations. Also use when the user mentions "local SEO," "Google Business Profile," "Google Maps," "NAP," "citations," "local search," "local business," or "service area." For location pages, use programmatic-seo.

Detect and review name/content drift in code using `indexion identity audit`, then plan verified renames, moves, folder changes, or splits.

Identify grammar, logical, and flow errors in text and suggest targeted fixes without rewriting the entire text. Use when proofreading content, checking writing quality, or reviewing a draft.

When the user wants to create X (Twitter) post copy, threads, or optimize for X platform. Also use when the user mentions "X post," "X thread," "Twitter post," "Twitter thread," "tweet," "tweet copy," "thread," "X marketing," "X content," "post to X," "create X post," or "X post copy." For long-form source, use article-content.

Extract clean article content from web pages or local HTML files. Removes clutter (ads, sidebars, nav) and returns readable content with metadata.

Take focused, region-specific screenshots from web pages. Navigates to the right page based on user context (URL, search query, social media post), locates the target region via DOM selectors, and crops to a clean, focused screenshot.

Generate 5 creative, cost-effective marketing ideas with channels, messaging, and engagement rationale. Use when brainstorming marketing campaigns, planning product promotion, or looking for creative marketing tactics.

When the user wants to translate content, create translation workflows, manage terminology, or optimize translation quality. Also use when the user mentions "translate," "translation," "localization copy," "glossary," "terminology," "style guide translation," "machine translation," "human translation," "TMS," or "multilingual content." For strategy, use localization-strategy.

XSS playbook. Use when user-controlled content reaches HTML, attributes, JavaScript, DOM sinks, uploads, or multi-context rendering paths.

SEO drift monitoring: capture baselines of SEO-critical elements, detect changes, and track regressions over time. Git for SEO — baseline, diff, and track changes to your on-page SEO. Use when user says "SEO drift", "baseline", "track changes", "did anything break", "SEO regression", "compare SEO", "before and after", "monitor SEO changes", or "deployment check".