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deanpeters/pestel-analysis

정치, 경제, 사회, 기술, 환경, 법적 요인을 분석합니다. 외부 시장 변화가 제품, 로드맵 또는 전략에 실질적으로 영향을 미칠 수 있는 경우 사용하세요.

pestel-analysis란 무엇인가요?

이 스킬은 제품, 로드맵 또는 전략에 영향을 미칠 수 있는 외부 시장 변화를 분석하기 위해 PESTEL 프레임워크를 사용합니다. 정치, 경제, 사회, 기술, 환경, 법적 요인의 여섯 가지 주요 외부 요인을 평가하여 종합적인 환경 분석을 제공합니다. 다양한 AI 에이전트 플랫폼(Claude Code, Cursor 등)과 호환되며, 구조화된 분석 접근 방식을 통해 의사 결정과 전략 계획을 지원합니다. 마크다운 문서에 기반하여 작동 방식이 명확히 정의되어 있어, 에이전트가 외부 환경을 체계적으로 평가할 수 있습니다.

지원 대상~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/deanpeters/product-manager-skills/tree/main/skills/pestel-analysis

Installed? Explore more 연구 & 데이터 분석 skills: affaan-m/uspto-database, affaan-m/scholar-evaluation, affaan-m/literature-review · View all 6 →

즐겨 사용하는 AI에게 물어보기

이 에이전트 스킬이 미리 로드된 새 채팅을 엽니다.

문서

pestel-analysis은(는) 무엇을 하나요?

정치, 경제, 사회, 기술, 환경, 법적 요인을 분석합니다. 외부 시장 변화가 제품, 로드맵 또는 전략에 실질적으로 영향을 미칠 수 있는 경우 사용하세요.

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

deanpeters/acquisition-channel-advisor

Evaluate acquisition channels using unit economics, customer quality, and scalability. Use when deciding whether to scale, test, or kill a growth channel.

deanpeters/ai-shaped-readiness-advisor

Assess whether your product work is AI-first or AI-shaped. Use when evaluating AI maturity and choosing the next team capability to build.

deanpeters/altitude-horizon-framework

Understand the PM-to-Director transition through altitude and horizon thinking. Use when diagnosing scope, time-horizon, or leadership-level gaps.

deanpeters/business-health-diagnostic

Diagnose SaaS business health across growth, retention, efficiency, and capital. Use when preparing a business review or prioritizing urgent fixes.

deanpeters/company-research

Create a company research brief with executive quotes, product strategy, and org context. Use when preparing for interviews, competitive analysis, partnerships, or market-entry work.

deanpeters/context-engineering-advisor

Diagnose context stuffing vs. context engineering. Use when an AI workflow feels bloated, brittle, or hard to steer reliably.

deanpeters/customer-journey-map

Create a customer journey map across stages, touchpoints, actions, emotions, and metrics. Use when diagnosing a broken experience or aligning a team on the full customer flow.

deanpeters/customer-journey-mapping-workshop

Run a customer journey mapping workshop with adaptive questions and outputs. Use when you need to map stages, actions, emotions, pain points, and opportunities for a persona and scenario.

deanpeters/director-readiness-advisor

Guide the PM-to-Director transition across preparing, interviewing, landing, and recalibrating. Use when leadership scope is changing and you need practical coaching.

deanpeters/discovery-interview-prep

Plan customer discovery interviews with the right goal, segment, constraints, and method. Use when preparing interviews for problem validation, churn research, or new product ideas.

deanpeters/discovery-process

Run a full discovery cycle from problem hypothesis to validated solution. Use when a team needs a structured path through framing, interviews, synthesis, and experiments.

deanpeters/eol-message

Write a clear, empathetic EOL announcement with rationale, customer impact, and next steps. Use when retiring a product, feature, or plan without creating avoidable confusion.

deanpeters/epic-breakdown-advisor

Break down epics into user stories with Humanizing Work split patterns. Use when a backlog item is too large to estimate, sequence, or deliver safely.

deanpeters/epic-hypothesis

Frame an epic as a testable hypothesis with target user, expected outcome, and validation method. Use when defining a major initiative before roadmap, discovery, or delivery planning.

deanpeters/executive-onboarding-playbook

Plan a VP or CPO 30-60-90 day diagnostic onboarding path. Use when entering a new executive product role and avoiding premature change.

deanpeters/feature-investment-advisor

Evaluate feature investments using revenue impact, cost structure, ROI, and strategy. Use when deciding whether a feature deserves investment.

deanpeters/finance-based-pricing-advisor

Evaluate pricing changes using ARPU, conversion, churn risk, NRR, and payback. Use when deciding whether a pricing move should ship.

deanpeters/finance-metrics-quickref

Look up SaaS finance metrics, formulas, and benchmarks fast. Use when you need a quick metric definition, formula, or benchmark during analysis.

deanpeters/jobs-to-be-done

Uncover customer jobs, pains, and gains in a structured JTBD format. Use when clarifying unmet needs, repositioning a product, or improving discovery and messaging.

deanpeters/lean-ux-canvas

Guide teams through Lean UX Canvas v2. Use when framing a business problem, surfacing assumptions, and defining what to learn next.

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