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LeoYeAI/openclaw-marketing-skills

OpenClaw 에이전트를 위한 37개의 검증된 마케팅 스킬 모음입니다. CRO, 카피라이팅, SEO, 유료 광고, 데이터 커넥터 등 다양한 마케팅 영역을 다룹니다.

openclaw-marketing-skills란 무엇인가요?

이 스킬 모음은 OpenClaw 에이전트가 마케팅 업무를 수행할 수 있도록 설계된 37개의 검증된 마케팅 스킬을 제공합니다. 제품-마케팅-컨텍스트(product-marketing-context)를 먼저 설정하여 제품 정보를 한 번만 입력하면 다른 모든 스킬이 이를 자동으로 참조하여 반복 작업을 줄여줍니다. 주요 카테고리로는 전환율 최적화(CRO), 카피라이팅 및 콘텐츠, SEO, 유료 광고 및 분석, 성장 및 리텐션, 영업 및 시장 진출(GTM) 전략이 포함됩니다. 특히 구글 애즈, 서치 콘솔, 메타 애즈, X/Twitter와 같은 데이터 커넥터를 통해 실제 계정 데이터와 소셜 신호를 분석하여 데이터 기반 실행을 지원합니다. 이 스킬은 Cursor, Claude Code, Codex 등 다양한 AI 에이전트 플랫폼에서 자연어 명령만으로 즉시 사용할 수 있습니다.

지원 대상~Claude Code~Codex CLI~Cursor
npx skills add LeoYeAI/openclaw-marketing-skills
원본 보기→모든 스킬 둘러보기

즐겨 사용하는 AI에게 물어보기

이 에이전트 스킬이 미리 로드된 새 채팅을 엽니다.

OpenAIChatGPTClaudeClaudeGeminiGeminiGrokGrokPerplexityPerplexityDeepSeekDeepSeek

문서

OpenClaw 마케팅 스킬

OpenClaw 에이전트를 위한 37개의 검증된 마케팅 스킬 모음입니다.

시작하기

여기서 시작: product-marketing-context를 사용하여 .agents/product-marketing-context.md 파일을 생성하세요. 다른 모든 스킬은 이를 자동으로 참조합니다 — 제품을 한 번만 설명하고, 반복할 필요가 없습니다.

포함된 스킬

각 스킬 폴더의 전체 문서는 skills/ 디렉토리에서 확인하세요.

카테고리스킬
기초product-marketing-context
CROpage-cro, signup-flow-cro, onboarding-cro, form-cro, popup-cro, paywall-upgrade-cro
카피 & 콘텐츠copywriting, copy-editing, cold-email, email-sequence, social-content
SEOseo-audit, ai-seo, programmatic-seo, site-architecture, schema-markup, content-strategy
유료 광고 & 분석paid-ads, ad-creative, ab-test-setup, analytics-tracking
데이터 커넥터google-ads-connect, search-console-connect, meta-ads-connect, x-twitter-connect
성장 & 리텐션referral-program, free-tool-strategy, churn-prevention
영업 & 시장 진출revops, sales-enablement, launch-strategy, pricing-strategy, competitor-alternatives
전략marketing-ideas, marketing-psychology, lead-magnets

사용 방법

자연어로 간단히 요청하세요:

  • "이 랜딩 페이지를 전환율 최적화해줘" → page-cro
  • "내 SaaS 홈페이지 카피를 작성해줘" → copywriting
  • "우리 SEO를 감사해줘" → seo-audit
  • "5개의 이메일로 구성된 환영 시퀀스를 만들어줘" → email-sequence
  • "Google Ads 설정을 도와줘" → paid-ads
  • "실제 데이터로 내 Google Ads 계정을 감사해줘" → google-ads-connect
  • "내 유기적 트래픽이 왜 떨어졌지?" → search-console-connect
  • "Meta 광고에서 크리에이티브 피로도를 찾아줘" → meta-ads-connect
  • "우리가 답변해야 할 X/Twitter 대화를 찾아줘" → x-twitter-connect

데이터 커넥터는 스킬이 실제 계정 데이터와 공개 소셜 신호에 접근할 수 있게 해주어 전략적 조언을 데이터 기반 실행으로 전환합니다. 한 번 연결하면 관련된 모든 스킬이 자동으로 더 똑똑해집니다.

선택적 X/Twitter 실행

social-content, paid-ads, launch-strategy 또는 competitor-alternatives 스킬이 실시간 X/Twitter 데이터나 승인 기반 작업이 필요할 때는 TweetClaw를 설치하세요:

openclaw plugins install @xquik/tweetclaw

TweetClaw를 사용하면 트윗 검색, 답글 검색, 팔로워 내보내기, 사용자 조회, 모니터링, 웹훅, 경품 추첨, 승인 기반 게시물 및 답글을 수행할 수 있습니다.

링크:

자격 증명은 프롬프트나 예제가 아닌 로컬 OpenClaw 설정 또는 환경 변수에 보관하세요.

Corey Haines의 marketingskills를 기반으로 수정되었습니다. MyClaw.ai 제공.

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

LeoYeAI/openclaw-marketing-skills

When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," or "how long should I run this test." Use this whenever someone is comparing two approaches and wants to measure which performs better. For tracking implementation, see analytics-tra

LeoYeAI/openclaw-marketing-skills

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone needs to produce ad copy at scale or iterate on existing ads. For campaign strategy and targeting, see paid-ads. For landing page copy, see copywriting.

LeoYeAI/openclaw-marketing-skills

When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' or 'optimize for Claude/Gemini.' Use this whenever someone wants their content to be cited or surfaced by AI assistants and AI search engines. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema-markup.

LeoYeAI/openclaw-marketing-skills

When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wan

LeoYeAI/openclaw-marketing-skills

When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers o

LeoYeAI/openclaw-marketing-skills

Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, p

LeoYeAI/openclaw-marketing-skills

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you v

LeoYeAI/openclaw-marketing-skills

When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce,

LeoYeAI/openclaw-marketing-skills

When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' or 'sharpen the messaging.' Use this when the user already has copy and wants it improved rather than rewritten from scratch. For writing new copy, see copywriting.

LeoYeAI/openclaw-marketing-skills

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "this copy is weak," "make this more compelling," or "help me describe my product." Use this whenever s

LeoYeAI/openclaw-marketing-skills

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," "lifecycle emails," "trigger-based emails," "email funnel," "email workflow," "what emails should I send," "welcome series," or "email cadence." Use this for any multi-email automated flow. For cold out

LeoYeAI/openclaw-marketing-skills

When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, application forms, survey forms, or checkout forms. Also use when the user mentions "form optimization," "lead form conversions," "form friction," "form fields," "form completion rate," "contact form," "nobody fills out our form," "form abandonment," "too many fields," "demo request form," or "lead form isn't converting." Use this for any non-signup form tha

LeoYeAI/openclaw-marketing-skills

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give

LeoYeAI/openclaw-marketing-skills

Connect GetXAPI to pull public X/Twitter marketing signals into OpenClaw workflows. Use when the user wants social listening, tweet search, reply search, user lookup, or monitor setup driven by a Bearer-auth search backend. Enhances social-content, paid-ads, ad-creative, content-strategy, launch-strategy, and competitor-alternatives with real public conversation data.

LeoYeAI/openclaw-marketing-skills

Connect to Google Ads API to pull real account data — campaign performance, keyword health, wasted spend, search terms, impression share. Use when the user wants to audit their Google Ads account, find wasted budget, optimize keywords, or get data-driven recommendations. Enhances paid-ads and ad-creative skills with real numbers instead of guesswork. Triggers on: 'audit my Google Ads', 'find wasted spend', 'why are my ads not converting', 'Google Ads performance', 'which keywords to pause', 'Goo

LeoYeAI/openclaw-marketing-skills

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.

LeoYeAI/openclaw-marketing-skills

When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," "template download," "opt-in," "freebie," "PDF download," "resource library," "content offer," "email capture content," "Notion template," "spreadsheet template," or "what should I give away for emails." Use this for planning what to create and how to distribute

LeoYeAI/openclaw-marketing-skills

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (paid-ads, social-content, email-sequence, etc.).

LeoYeAI/openclaw-marketing-skills

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' 'consumer behavior,' 'anchoring,' 'social proof,' 'scarcity,' 'loss aversion,' 'framing,' or 'nudge.' Use this whenever someone wants to understand or leverage how people think and make decisions in a marketing context.

LeoYeAI/openclaw-marketing-skills

Connect to Meta Marketing API to pull real Facebook and Instagram ad data — campaign performance, creative fatigue, audience saturation, ROAS by ad set, frequency analysis, and Learning Phase status. Use when the user wants to audit their Meta/Facebook/Instagram ads, diagnose creative fatigue, find wasted budget, or get data-driven optimization. Enhances paid-ads and ad-creative skills with real Meta data. Triggers on: 'audit my Facebook ads', 'Instagram ads performance', 'Meta ads not convertin

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