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LeoYeAI/openclaw-marketing-skills

OpenClawエージェント向けの37個の実戦的なマーケティングスキル集。CRO、コピーライティング、SEO、有料広告、データコネクタなど、あらゆるマーケティングタスクに対応します。

openclaw-marketing-skills とは？

このスキル集は、OpenClawエージェントがマーケティング業務を実行するための37個の実戦的なスキルを提供します。CRO（コンバージョン率最適化）の各工程、コピーライティング・編集、コールドメール、SEO対策、有料広告、分析トラッキング、リファラルプログラム、チャーン防止、営業支援、ローンチ戦略、プライシング戦略、競合分析、マーケティング心理学、リードマグネットなど、マーケティングの全領域をカバーしています。特徴的なのは「データコネクタ」機能で、Google Ads、Search Console、Meta Ads、X/Twitterに接続し、実際のアカウントデータや公開ソーシャルシグナルを取得して、データ駆動型の戦略策定を可能にします。まずは `product-marketing-context` スキルで製品コンテキストを設定すれば、他のすべてのスキルがそれを自動参照するため、情報の重複を排除できます。また、X/Twitter上での実行が必要な場合はTweetClawプラグインを併用することで、リアルタイムデータ取得や承認ゲート付きの投稿などの高度な操作も可能です。

対応~Claude Code~Codex CLI~Cursor
npx skills add LeoYeAI/openclaw-marketing-skills
オリジナルを見る→すべてのスキルを見る

お気に入りのAIに質問する

このエージェントスキルを事前に読み込んだ状態で新しいチャットを開きます。

OpenAIChatGPTClaudeClaudeGeminiGeminiGrokGrokPerplexityPerplexityDeepSeekDeepSeek

ドキュメント

OpenClaw マーケティングスキル

OpenClawエージェント向けの37個の実戦的なマーケティングスキル集です。

はじめに

ここから始めましょう: product-marketing-context を使用して .agents/product-marketing-context.md を作成してください。他のすべてのスキルはこれを自動的に参照します — 製品について一度説明すれば、繰り返し入力する必要はありません。

含まれるスキル

各スキルの詳細なドキュメントは skills/ フォルダ内の個別のスキルフォルダを参照してください。

カテゴリスキル
基礎product-marketing-context
CROpage-cro, signup-flow-cro, onboarding-cro, form-cro, popup-cro, paywall-upgrade-cro
コピー & コンテンツcopywriting, copy-editing, cold-email, email-sequence, social-content
SEOseo-audit, ai-seo, programmatic-seo, site-architecture, schema-markup, content-strategy
有料広告 & 分析paid-ads, ad-creative, ab-test-setup, analytics-tracking
データコネクタgoogle-ads-connect, search-console-connect, meta-ads-connect, x-twitter-connect
グロース & リテンションreferral-program, free-tool-strategy, churn-prevention
セールス & GTMrevops, sales-enablement, launch-strategy, pricing-strategy, competitor-alternatives
戦略marketing-ideas, marketing-psychology, lead-magnets

使い方

自然に質問するだけです:

  • 「このランディングページのコンバージョンを最適化して」 → page-cro
  • 「SaaSのホームページコピーを書いて」 → copywriting
  • 「SEO監査をして」 → seo-audit
  • 「5通のウェルカムメールシーケンスを作成して」 → email-sequence
  • 「Google広告を手伝って」 → paid-ads
  • 「実際のデータでGoogle広告アカウントを監査して」 → google-ads-connect
  • 「オーガニックトラフィックが落ちたのはなぜ？」 → search-console-connect
  • 「Meta広告のクリエイティブ疲れを見つけて」 → meta-ads-connect
  • 「X/Twitterで答えるべき会話を見つけて」 → x-twitter-connect

データコネクタ はスキルに実際のアカウントデータや公開ソーシャルシグナルへのアクセスを提供し、戦略アドバイスをデータ駆動型の実行に変えます。一度接続すれば、関連するすべてのスキルが自動的に賢くなります。

オプションのX/Twitter実行

social-content、paid-ads、launch-strategy、competitor-alternatives がライブのX/Twitterデータや承認ゲート付きアクションを必要とする場合は、TweetClawをインストールしてください:

openclaw plugins install @xquik/tweetclaw

TweetClawは、ツイート検索、返信検索、フォロワーエクスポート、ユーザー検索、モニター、ウェブフック、プレゼント抽選、承認ゲート付き投稿・返信に使用します。

リンク:

認証情報はローカルのOpenClaw設定または環境変数に保存し、プロンプトや例に含めないでください。

Corey Haines による marketingskills を基に改変。 Powered by MyClaw.ai.

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

LeoYeAI/openclaw-marketing-skills

When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," or "how long should I run this test." Use this whenever someone is comparing two approaches and wants to measure which performs better. For tracking implementation, see analytics-tra

LeoYeAI/openclaw-marketing-skills

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone needs to produce ad copy at scale or iterate on existing ads. For campaign strategy and targeting, see paid-ads. For landing page copy, see copywriting.

LeoYeAI/openclaw-marketing-skills

When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' or 'optimize for Claude/Gemini.' Use this whenever someone wants their content to be cited or surfaced by AI assistants and AI search engines. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema-markup.

LeoYeAI/openclaw-marketing-skills

When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wan

LeoYeAI/openclaw-marketing-skills

When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers o

LeoYeAI/openclaw-marketing-skills

Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, p

LeoYeAI/openclaw-marketing-skills

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you v

LeoYeAI/openclaw-marketing-skills

When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce,

LeoYeAI/openclaw-marketing-skills

When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' or 'sharpen the messaging.' Use this when the user already has copy and wants it improved rather than rewritten from scratch. For writing new copy, see copywriting.

LeoYeAI/openclaw-marketing-skills

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "this copy is weak," "make this more compelling," or "help me describe my product." Use this whenever s

LeoYeAI/openclaw-marketing-skills

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," "lifecycle emails," "trigger-based emails," "email funnel," "email workflow," "what emails should I send," "welcome series," or "email cadence." Use this for any multi-email automated flow. For cold out

LeoYeAI/openclaw-marketing-skills

When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, application forms, survey forms, or checkout forms. Also use when the user mentions "form optimization," "lead form conversions," "form friction," "form fields," "form completion rate," "contact form," "nobody fills out our form," "form abandonment," "too many fields," "demo request form," or "lead form isn't converting." Use this for any non-signup form tha

LeoYeAI/openclaw-marketing-skills

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give

LeoYeAI/openclaw-marketing-skills

Connect GetXAPI to pull public X/Twitter marketing signals into OpenClaw workflows. Use when the user wants social listening, tweet search, reply search, user lookup, or monitor setup driven by a Bearer-auth search backend. Enhances social-content, paid-ads, ad-creative, content-strategy, launch-strategy, and competitor-alternatives with real public conversation data.

LeoYeAI/openclaw-marketing-skills

Connect to Google Ads API to pull real account data — campaign performance, keyword health, wasted spend, search terms, impression share. Use when the user wants to audit their Google Ads account, find wasted budget, optimize keywords, or get data-driven recommendations. Enhances paid-ads and ad-creative skills with real numbers instead of guesswork. Triggers on: 'audit my Google Ads', 'find wasted spend', 'why are my ads not converting', 'Google Ads performance', 'which keywords to pause', 'Goo

LeoYeAI/openclaw-marketing-skills

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.

LeoYeAI/openclaw-marketing-skills

When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," "template download," "opt-in," "freebie," "PDF download," "resource library," "content offer," "email capture content," "Notion template," "spreadsheet template," or "what should I give away for emails." Use this for planning what to create and how to distribute

LeoYeAI/openclaw-marketing-skills

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (paid-ads, social-content, email-sequence, etc.).

LeoYeAI/openclaw-marketing-skills

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' 'consumer behavior,' 'anchoring,' 'social proof,' 'scarcity,' 'loss aversion,' 'framing,' or 'nudge.' Use this whenever someone wants to understand or leverage how people think and make decisions in a marketing context.

LeoYeAI/openclaw-marketing-skills

Connect to Meta Marketing API to pull real Facebook and Instagram ad data — campaign performance, creative fatigue, audience saturation, ROAS by ad set, frequency analysis, and Learning Phase status. Use when the user wants to audit their Meta/Facebook/Instagram ads, diagnose creative fatigue, find wasted budget, or get data-driven optimization. Enhances paid-ads and ad-creative skills with real Meta data. Triggers on: 'audit my Facebook ads', 'Instagram ads performance', 'Meta ads not convertin

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