press-release 是做什麼的？
撰寫亞馬遜風格的新聞稿，在產品開發前定義客戶價值。用於在利害關係人對新產品、功能或策略性賭注達成共識時使用。
撰寫亞馬遜風格的新聞稿，在產品開發前定義客戶價值。用於在利害關係人對新產品、功能或策略性賭注達成共識時使用。
此技能幫助你使用亞馬遜內部知名的「反向新聞稿」方法論，在投入工程資源前，先清晰定義產品的客戶價值。它引導你寫出一份結構化的新聞稿，涵蓋標題、副標題、客戶問題、解決方案、客戶見證及常見問答等元素。這個過程特別適合在利害關係人間建立共識、驗證產品假設，並確保團隊專注於對客戶真正重要的事情。無論你是在規劃新功能、新產品還是重大策略轉向，這份新聞稿都能作為團隊討論的焦點文件，避免偏離客戶需求。支援所有主要的AI程式碼代理平台，如Claude Code、Cursor等，且易於整合到任何開發工作流程中。
npx skills add https://github.com/deanpeters/product-manager-skills/tree/main/skills/press-releaseInstalled? Explore more 程式設計與開發 skills: steipete/bluebubbles, steipete/eightctl, steipete/blucli · View all 6 →
撰寫亞馬遜風格的新聞稿，在產品開發前定義客戶價值。用於在利害關係人對新產品、功能或策略性賭注達成共識時使用。
This repo contains 20 individual skills — each has its own dedicated page.
Evaluate acquisition channels using unit economics, customer quality, and scalability. Use when deciding whether to scale, test, or kill a growth channel.
Assess whether your product work is AI-first or AI-shaped. Use when evaluating AI maturity and choosing the next team capability to build.
Understand the PM-to-Director transition through altitude and horizon thinking. Use when diagnosing scope, time-horizon, or leadership-level gaps.
Diagnose SaaS business health across growth, retention, efficiency, and capital. Use when preparing a business review or prioritizing urgent fixes.
Create a company research brief with executive quotes, product strategy, and org context. Use when preparing for interviews, competitive analysis, partnerships, or market-entry work.
Diagnose context stuffing vs. context engineering. Use when an AI workflow feels bloated, brittle, or hard to steer reliably.
Create a customer journey map across stages, touchpoints, actions, emotions, and metrics. Use when diagnosing a broken experience or aligning a team on the full customer flow.
Run a customer journey mapping workshop with adaptive questions and outputs. Use when you need to map stages, actions, emotions, pain points, and opportunities for a persona and scenario.
Guide the PM-to-Director transition across preparing, interviewing, landing, and recalibrating. Use when leadership scope is changing and you need practical coaching.
Plan customer discovery interviews with the right goal, segment, constraints, and method. Use when preparing interviews for problem validation, churn research, or new product ideas.
Run a full discovery cycle from problem hypothesis to validated solution. Use when a team needs a structured path through framing, interviews, synthesis, and experiments.
Write a clear, empathetic EOL announcement with rationale, customer impact, and next steps. Use when retiring a product, feature, or plan without creating avoidable confusion.
Break down epics into user stories with Humanizing Work split patterns. Use when a backlog item is too large to estimate, sequence, or deliver safely.
Frame an epic as a testable hypothesis with target user, expected outcome, and validation method. Use when defining a major initiative before roadmap, discovery, or delivery planning.
Plan a VP or CPO 30-60-90 day diagnostic onboarding path. Use when entering a new executive product role and avoiding premature change.
Evaluate feature investments using revenue impact, cost structure, ROI, and strategy. Use when deciding whether a feature deserves investment.
Evaluate pricing changes using ARPU, conversion, churn risk, NRR, and payback. Use when deciding whether a pricing move should ship.
Look up SaaS finance metrics, formulas, and benchmarks fast. Use when you need a quick metric definition, formula, or benchmark during analysis.
Uncover customer jobs, pains, and gains in a structured JTBD format. Use when clarifying unmet needs, repositioning a product, or improving discovery and messaging.
Guide teams through Lean UX Canvas v2. Use when framing a business problem, surfacing assumptions, and defining what to learn next.
Send and manage iMessages via BlueBubbles, including attachments, tapbacks, edits, replies, and groups.
Control Eight Sleep pods (status, temperature, alarms, schedules).
BluOS CLI (blu) for discovery, playback, grouping, and volume.
Create, search, and manage Bear notes via grizzly CLI.
Capture frames or clips from RTSP/ONVIF cameras.
Search GIF providers with CLI/TUI, download results, and extract stills/sheets.