Community연구 & 데이터 분석github.com

phuryn/swot-analysis

강점, 약점, 기회, 위협과 실행 가능한 권장 사항을 포함한 상세한 SWOT 분석을 수행합니다. 전략 평가, 경쟁 분석, 제품 또는 비즈니스 포지션 평가에 사용합니다.

swot-analysis란 무엇인가요?

이 스킬은 사용자가 제품, 서비스, 비즈니스 또는 아이디어에 대해 체계적이고 포괄적인 SWOT 분석을 수행할 수 있도록 지원합니다. SWOT 분석은 조직의 내부 강점과 약점, 외부 기회와 위협을 식별하여 전략적 의사 결정을 돕는 프레임워크입니다. 이 스킬은 분석 결과를 바탕으로 실행 가능한 권장 사항을 제공하여 사용자가 경쟁 우위를 확보하고 잠재적 위험을 완화할 수 있도록 합니다. 주로 전략 기획, 마케팅, 경영 분석에 사용되며, 다양한 AI 에이전트 플랫폼(예: Claude Code, Cursor)과 호환됩니다. 사용자는 분석 대상에 대한 기본 정보를 제공하면, 스킬이 구조화된 SWOT 매트릭스와 함께 구체적인 전략적 조치를 생성합니다.

지원 대상~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/phuryn/pm-skills/tree/main/skills/swot-analysis

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즐겨 사용하는 AI에게 물어보기

이 에이전트 스킬이 미리 로드된 새 채팅을 엽니다.

문서

swot-analysis은(는) 무엇을 하나요?

강점, 약점, 기회, 위협을 포함한 상세한 SWOT 분석과 실행 가능한 권장 사항을 수행합니다. 전략 평가, 경쟁 분석, 또는 제품 및 비즈니스 포지션을 평가할 때 사용하세요.

개요

SWOT 분석은 조직의 전략 수립에 널리 사용되는 프레임워크입니다. 이 스킬은 분석 프로세스를 자동화하여 사용자가 핵심 통찰력에 집중할 수 있도록 합니다.

사용 방법

분석하려는 대상(제품, 회사, 프로젝트 등)에 대한 설명을 제공하면 됩니다. 예: "클라우드 기반 프로젝트 관리 도구에 대한 SWOT 분석을 수행해 줘."

주요 기능

  • 내부 분석: 강점과 약점 식별
  • 외부 분석: 기회와 위협 식별
  • 전략적 권장 사항: 실행 가능한 조치 제안

지원 플랫폼

  • Claude Code
  • Cursor
  • Codex

예제

입력: "스타트업 피트니스 앱에 대한 SWOT 분석을 부탁합니다."

출력:

강점 (Strengths)약점 (Weaknesses)
사용자 친화적 UI제한된 기능 세트
강력한 커뮤니티높은 고객 이탈률
기회 (Opportunities)위협 (Threats)
웨어러블 통합경쟁 앱 증가
기업 웰니스 프로그램데이터 개인정보 보호 규제

권장 사항:

  1. 사용자 충성도를 높이기 위해 개인화된 피트니스 계획 개발
  2. 차별화를 위해 웨어러블 기기와 통합
  3. 데이터 보안에 투자하여 규제 준수 보장

라이선스

MIT

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

phuryn/ab-test-analysis

Analyze A/B test results with statistical significance, sample size validation, confidence intervals, and ship/extend/stop recommendations. Use when evaluating experiment results, checking if a test reached significance, interpreting split test data, or deciding whether to ship a variant.

phuryn/analyze-feature-requests

Analyze and prioritize a list of feature requests by theme, strategic alignment, impact, effort, and risk. Use when reviewing customer feature requests, triaging a backlog, or making prioritization decisions.

phuryn/ansoff-matrix

Generate an Ansoff Matrix analysis mapping growth strategies across market penetration, market development, product development, and diversification. Use when considering growth options, planning market expansion, or evaluating strategic growth paths.

phuryn/brainstorm-experiments-existing

Design experiments to test assumptions for an existing product — prototypes, A/B tests, spikes, and other low-effort validation methods. Use when validating assumptions, testing feature ideas cheaply, or planning product experiments.

phuryn/brainstorm-experiments-new

Design lean startup experiments (pretotypes) for a new product. Creates XYZ hypotheses and suggests low-effort validation methods like landing pages, explainer videos, and pre-orders. Use when validating a new product idea, creating pretotypes, or testing market demand.

phuryn/brainstorm-ideas-existing

Brainstorm product ideas for an existing product using multi-perspective ideation from PM, Designer, and Engineer viewpoints. Use when generating new feature ideas, brainstorming solutions for an identified opportunity, or ideating with a product trio.

phuryn/brainstorm-ideas-new

Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a startup idea, or doing initial ideation.

phuryn/brainstorm-okrs

Brainstorm team-level OKRs aligned with company objectives — qualitative objectives with measurable key results. Use when setting quarterly OKRs, aligning team goals with company strategy, drafting objectives, or learning how to write effective OKRs.

phuryn/business-model

Generate a Business Model Canvas with all 9 building blocks. Use when creating a business model, documenting how a business creates value, or analyzing an existing business model.

phuryn/cohort-analysis

Perform cohort analysis on user engagement data — retention curves, feature adoption trends, and segment-level insights. Use when analyzing user retention by cohort, studying feature adoption over time, investigating churn patterns, or identifying engagement trends.

phuryn/competitive-battlecard

Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating competitive materials, or responding to 'why not competitor X?'

phuryn/competitor-analysis

Analyze competitors with strengths, weaknesses, and differentiation opportunities. Identifies direct competitors and maps the competitive landscape. Use when doing competitive research, preparing a competitive brief, or finding differentiation opportunities.

phuryn/create-prd

Create a Product Requirements Document using a comprehensive 8-section template covering problem, objectives, segments, value propositions, solution, and release planning. Use when writing a PRD, documenting product requirements, preparing a feature spec, or reviewing an existing PRD.

phuryn/customer-journey-map

Create an end-to-end customer journey map with stages, touchpoints, emotions, pain points, and opportunities. Use when mapping the customer experience, identifying friction points, improving onboarding, or visualizing the user journey.

phuryn/draft-nda

Draft a detailed Non-Disclosure Agreement between two parties covering information types, jurisdiction, and clauses needing legal review. Use when creating confidentiality agreements or preparing an NDA for a partnership.

phuryn/dummy-dataset

Generate realistic dummy datasets for testing with customizable columns, constraints, and output formats (CSV, JSON, SQL, Python script). Use when creating test data, building mock datasets, or generating sample data for development and demos.

phuryn/grammar-check

Identify grammar, logical, and flow errors in text and suggest targeted fixes without rewriting the entire text. Use when proofreading content, checking writing quality, or reviewing a draft.

phuryn/growth-loops

Identify growth loops (flywheels) for sustainable traction. Evaluates 5 loop types: Viral, Usage, Collaboration, User-Generated, and Referral. Use when designing growth mechanisms, building product-led traction, or understanding how growth loops work.

phuryn/gtm-motions

Identify the best GTM motions and tools across 7 motion types: Inbound, Outbound, Paid Digital, Community, Partners, ABM, and PLG. Use when selecting marketing channels, choosing between inbound and outbound strategy, or planning cross-channel campaigns.

phuryn/gtm-strategy

Create a go-to-market strategy covering marketing channels, messaging, success metrics, and launch timeline. Use when planning a product launch, creating a GTM plan from scratch, or defining a launch strategy for a new market.

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