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Screenshot Brief

用於準備截圖文案、截圖順序、創意簡報以及 App Store / Google Play 的視覺訊息。

Screenshot Brief 是什麼?

這項技能旨在協助開發者與產品行銷人員,為 App Store 和 Google Play 產生結構化的截圖簡報。它會根據應用程式定位、目標國家/地區、受眾、主要功能以及競爭對手截圖模式等輸入,產出包含標題、副標、視覺建議與目的的完整截圖順序表。此外,它還提供多種文案選項(直接、利益導向、高級感)、本地化注意事項,以及 ASO.dev 上傳器的就緒檢查清單,確保截圖、預覽影片與後設資料一致,並符合各平台最佳做法(例如 App Store 前 2-3 張截圖的轉換權重、Google Play 至少 2 張截圖與功能圖形的要求)。最後,它會根據內建規則驗證所有素材,如首張截圖必須傳達核心價值、文字避免過小、預告影片前 3 秒需在靜音狀態下仍傳達價值,並標註可能造成 App Store Connect 拒絕的音訊/格式問題。

相容平台~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/asodevapp/skills/tree/HEAD/skills/screenshot-brief

在你喜歡的 AI 中提問

開啟一個已預先載入此 Agent Skill 的新對話。

說明文件

Screenshot Brief 是做什麼的?

建立截圖文案、創意方向、排序、本地化備註,並確保 ASO.dev 上傳器就緒。

輸入

  • 應用程式定位
  • 目標國家/地區
  • 受眾
  • 主要功能
  • 競爭對手截圖模式
  • CPP/PPO/預設頁面
  • 裝置尺寸
  • 現有截圖
  • 現有應用程式預覽/影片
  • 上傳目標:預設頁面、CPP、PPO、Google Play 或所有語言

平台注意事項

  • App Store:前 2-3 張截圖負擔大部分轉換權重;應用程式預覽影片應在前 3 秒內傳達重點。
  • Google Play:至少需要 2 張截圖;功能圖形是主要的商店列表創意素材,應與標題/簡短描述承諾一致。

輸出

# Screenshot Brief

國家:
語言:
頁面類型:

## 截圖順序
| # | 標題 | 副標 | 視覺 | 目的 |
|---:|---|---|---|---|

## 文案選項
### 直接
...
### 利益導向
...
### 高級感
...

## 本地化備註
-

## ASO.dev 上傳器就緒性
- 檔案/資料夾結構:
- 裝置偵測:
- 截圖順序:
- 應用程式預覽/影片問題:
- 遺漏的語言/裝置:

## 驗證
- 支援的主張:
- 文字夠短:
- 前 3 張截圖夠強:
- 預覽影片前 3 秒夠強:
- Google Play 功能圖形對齊:
- 與後設資料相符:
- 準備好大量上傳:

規則

  • 第一張截圖必須傳達主要價值。
  • 前 2-3 張截圖是轉換關鍵序列;請用於核心承諾、證明及主要工作流程,再提及次要功能。
  • 對於應用程式預覽影片,前 3 秒必須讓價值即使在靜音狀態下也顯而易見。
  • 避免過小的文字。
  • 當截圖包含字幕時,請使用高對比度且較大的覆蓋文字。
  • 不要承諾不支援的結果。
  • 保持截圖/應用程式預覽文案與確切語言及產品頁面對齊。
  • 對於影片,當使用者提及 App Store Connect 拒絕時,請在上傳前標註音訊/格式問題。

Individual skills in this repo

This repo contains 10 individual skills — each has its own dedicated page.

asodevapp/skills

Use when the user wants Google Play Store or Android ASO: Play listing title, short description, full description, keyword strategy, feature graphic, screenshots, ratings/reviews, Play Store Experiments, localization, or Google Play-specific metadata via ASO.dev.

asodevapp/skills

Use when the user wants to interpret ASO.dev Measurements or App Store Connect metrics: downloads, impressions, product page views, conversion, revenue, retention, sessions, active devices, ratings, reviews, release markers, experiment impact, or before/after ASO performance.

asodevapp/skills

Use to read, create, or update ASO.dev per-app project context before metadata, localization, keywords, screenshots, IAP, subscriptions, pricing, In-App Events, nominations, or review work.

asodevapp/skills

Use when the user wants a full ASO audit or health check for an app: metadata, keyword coverage, cross-localization, screenshots, reviews, ratings, update history, In-App Events, IAP/subscriptions, CPP/PPO, competitors, rankings, or ASO.dev ASO Check interpretation.

asodevapp/skills

Use when the user wants App Store Custom Product Pages, Product Page Optimization, A/B testing, conversion rate optimization, product page variants, screenshot/icon/app preview tests, campaign pages, keyword/ad alignment, or CPP/PPO drafts in ASO.dev.

asodevapp/skills

Use when the user wants to create, plan, audit, optimize, localize, or fill App Store In-App Events in ASO.dev: event cards for Today/Games/Apps tabs, search, product pages, re-engagement, challenges, competitions, live events, premieres, seasons, major updates, and special events.

asodevapp/skills

Use for App Store consumable and non-consumable In-App Purchases: metadata, localization, pricing/availability notes, promoted IAP readiness, validation, and ASO.dev local MCP fill when that surface is available.

asodevapp/skills

Use for keyword ideas, keyword prioritization, keyword/search query CSV-derived shortlists, competitor keyword gaps, Search Ads Popularity interpretation, and keyword distribution across metadata/locales.

asodevapp/skills

Use when the user wants to write, rewrite, optimize, compare, validate, or bulk-fill Apple App Store or Google Play metadata in ASO.dev: title, subtitle, keyword field, description, promotional text, short description, full description, or What's New.

asodevapp/skills

Use when the user wants to analyze, respond to, report, or improve App Store reviews and ratings in ASO.dev: negative reviews, ratings trend, review replies, review complaints, review health, product insights, uploaded review CSV analysis, sentiment, missing feature requests, or rating prompt strategy.

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