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calm-north/rank-local

Crie uma estratégia de SEO local abrangendo Google Meu Negócio, citações locais, avaliações e consistência NAP. Use quando o usuário perguntar sobre SEO local, Google Meu Negócio, ranqueamento no Google Maps, pacote local, consistência NAP, citações locais, estratégia de avaliações ou ranqueamento para pesquisas do tipo "[serviço] perto de mim".

O que é rank-local?

Esta skill, chamada calm-north/rank-local, é uma ferramenta especializada em SEO local, projetada para auxiliar agentes de IA e usuários a construir estratégias completas de otimização para negócios locais. Ela cobre tópicos essenciais como configuração e otimização do perfil do Google Meu Negócio (Google Business Profile), gerenciamento de citações locais (menções do negócio em diretórios online), estratégias para obter e gerenciar avaliações de clientes, e a garantia da consistência NAP (Nome, Endereço, Telefone) em todas as plataformas. A skill é acionada quando o usuário faz perguntas relacionadas a SEO local, ranqueamento no Google Maps, aparecimento no 'pacote local' (local pack) de resultados de busca, ou pesquisas por serviços próximos. Ela é útil para qualquer agente de IA que precise oferecer consultoria de SEO local detalhada e prática, funcionando de forma autônoma para gerar planos de ação baseados nas melhores práticas do setor.

Funciona com~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/calm-north/seojuice-skills/tree/main/skills/rank-local

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Documentação

O que rank-local faz?

Construa uma estratégia de SEO local abordando o Google Meu Negócio (Google Business Profile), citações locais, avaliações e consistência NAP (Nome, Endereço, Telefone). Use quando o usuário perguntar sobre SEO local, Google Meu Negócio, ranqueamento no Google Maps, pacote local, consistência NAP, citações locais, estratégia de avaliações ou ranqueamento para pesquisas do tipo "[serviço] perto de mim".

Individual skills in this repo

This repo contains 13 individual skills — each has its own dedicated page.

calm-north/audit

Run a comprehensive SEO audit on a website covering technical health, on-page optimization, content quality, and backlink profile. Use when the user asks for an SEO audit, site review, SEO health check, "what's wrong with my SEO", website analysis, or a full diagnostic of their site's search performance. For speed-specific issues, see audit-speed. For technical crawl/index issues only, see diagnose-seo.

calm-north/audit-speed

Deep Core Web Vitals and page speed audit. Use when the user asks about page speed, Core Web Vitals, LCP, CLS, INP, FCP, TTFB, Lighthouse scores, why a page is slow, performance optimization, or resource size analysis. For broader technical SEO issues, see diagnose-seo.

calm-north/beat-competitors

Turn competitor SEO data into a prioritized attack plan. Use when the user asks about competitor analysis, competitive gaps, how to outrank competitors, what competitors rank for, keyword overlap, or competitive positioning strategy. For building content to fill gaps, see brief and build-clusters.

calm-north/brief

Produce an editor-ready content brief for a target keyword or topic. Use when the user asks for a content brief, writing guidelines, article outline, SEO brief, what to include in a blog post, or how to structure content for a keyword. For choosing which topics to write about, see find-keywords. For a full site-wide SEO audit, see audit.

calm-north/build-clusters

Build a topical authority cluster from a seed keyword or topic. Use when the user asks about topic clusters, content silos, pillar pages, topical authority, content architecture, or how to structure content around a theme. For finding the right keywords, see find-keywords. For writing individual pieces, see brief.

calm-north/build-links

Design a link building campaign with prospect identification, asset creation, and outreach strategy. Use when the user asks about link building, backlinks, domain authority, how to get backlinks, outreach campaigns, digital PR, guest posting, or link acquisition. For internal linking, see fix-linking.

calm-north/diagnose-seo

Structured diagnostic for technical SEO problems. Use when the user asks about crawl issues, indexation problems, why pages aren't being indexed, robots.txt questions, canonical errors, sitemap issues, rendering problems, or general technical SEO troubleshooting. For Core Web Vitals and page speed, see audit-speed.

calm-north/find-keywords

Build a prioritized keyword list for a website, topic, or campaign. Use when the user asks about keyword research, finding keywords to target, building a keyword list, search demand, keyword difficulty, intent mapping, or which keywords to prioritize. For writing content around keywords, see brief. For grouping keywords into clusters, see build-clusters.

calm-north/fix-linking

Design or audit internal link structure for a website. Use when the user asks about internal linking, link architecture, orphan pages, PageRank flow, anchor text, site structure, silo architecture, or why pages aren't ranking despite good content. For external link building, see build-links.

calm-north/migrate-site

Guide a website migration without losing rankings — domain moves, CMS switches, URL restructures, HTTP to HTTPS, or redesigns. Use when the user asks about site migration, domain change, CMS migration, URL restructure, redesign SEO impact, redirect mapping, or how to move a site safely.

calm-north/optimize-for-ai

Optimize content for AI search engines — ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Use when the user asks about AI SEO, AISO, getting cited by AI, appearing in AI answers, answer engine optimization, AEO, GEO, LLMO, AI Overviews, zero-click search, or how to appear in ChatGPT/Perplexity results. For traditional SEO, see diagnose-seo.

calm-north/recover-content

Diagnose and reverse traffic loss on existing pages. Use when the user asks about content decay, pages losing traffic, declining rankings, traffic drops, why a page stopped ranking, content refresh strategy, or when to consolidate vs redirect old content. For creating new content, see brief.

calm-north/target-serp

Identify and capture SERP features for target keywords — featured snippets, People Also Ask boxes, knowledge panels, and rich results. Use when the user asks about featured snippets, position zero, PAA optimization, rich results, schema markup for SERP features, or how to get more SERP real estate.

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