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kostja94/marketing-skills

ユーザーがTikTokの動画キャプション、スクリプトを作成したい場合、またはTikTokに最適化したい場合に使用します。また、「TikTok投稿」「TikTokキャプション」「TikTok動画」「TikTokに投稿」「TikTokスクリプト」「TikTokコンテンツ」「TikTokコピー」「TikTokハッシュタグ」「TikTokマーケティング」とユーザーが言及した場合にも使用します。TikTok広告については、tiktok-adsを使用してください。

marketing-skills とは?

このAIエージェントスキルは、TikTok向けのキャプション作成と動画スクリプト生成を支援します。TikTokのSEO対策、アクセシビリティ、視聴時間向上(キャプションにより12〜20%増加)に寄与する、公開可能なコピーと動画仕様を提供します。主にコピー作成、動画企画(フォーマット・長さ)、デザイン企画(サムネイル)のエージェントに適しています。対応プラットフォームはTikTokで、キャプションの構造(フック、コンテキスト、CTA)、動画仕様(9:16、1080x1920、MP4/MOV)、長さ別のコンテンツタイプをガイドします。スキルは最初の呼び出し時に概要を説明し、その後は直接出力を生成します。関連スキルとしてtiktok-adsやinfluencer-marketingがあります。

対応~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/kostja94/marketing-skills/tree/HEAD/skills/platforms/tiktok

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このエージェントスキルを事前に読み込んだ状態で新しいチャットを開きます。

ドキュメント

プラットフォーム: TikTok

TikTokのキャプションと動画スクリプト作成をガイドします。公開可能なキャプションと動画仕様を生成するために使用します。コピーエージェント、動画エージェント(フォーマット、長さ)、デザインエージェント(サムネイル)に適しています。

呼び出し時: 初回使用時は、必要に応じてこのスキルがカバーする内容とその重要性を1〜2文で説明してから、主要な出力を提供します。2回目以降の使用時、またはユーザーが省略を希望した場合は、直接主要な出力に進みます。

出力: 公開可能なコピー

このスキルにより、エージェントはTikTokのキャプションと動画スクリプトを生成できます。キャプションはSEO、アクセシビリティ、視聴時間(キャプションにより12〜20%増加)を向上させます。80%以上のユーザーが音声なしで視聴します。

キャプション構造

要素長さ目的
フック5〜7語注意を引き、好奇心を喚起する
コンテキスト1〜2文サイズ、価格、背景情報—動画では表示されない情報
CTAオプション「保存する」「リンクはプロフィールに」

フックの例: 「Etsyで販売しているならスクロールを止めて」「これを達成するのに47回の試行が必要でした」「最後の結果までお待ちください」

動画仕様(動画エージェント向け)

仕様値備考
アスペクト比9:16(縦型)標準; モバイル画面を埋める
解像度1080x1920 px推奨
長さ3秒〜10分ヒントは15〜60秒; チュートリアルは1〜3分
フォーマットMP4、MOVH.264、AAC
ファイルサイズ<=5MB(Android)、<=88MB(iOS)デバイスにより異なる

キャプションのベストプラクティス

  • コントラスト: 強いフォント/背景のコントラスト; 75%がミュートで視聴
  • 自動キャプション: TikTok組み込み; アルゴリズムが評価; 正確性のために編集
  • キーワード: 検索露出を向上
  • 読みやすさ: 複数デバイスでテスト

長さ別のコンテンツ

長さ用途
15〜60秒クイックヒント、ユーモア、フック
1〜3分チュートリアル、ストーリーテリング
3〜10分深掘り(長尺フォーマット)

出力フォーマット

TikTokコンテンツを生成する際は、以下を提供します:

  1. キャプション(フック + コンテキスト + CTA)
  2. 動画スクリプト(動画エージェントの場合)
  3. 動画仕様(9:16、1080x1920、長さ)
  4. ハッシュタグ(3〜5個; ニッチに関連)

関連スキル

  • tiktok-ads: TikTokでの有料プロモーション; インフィード、スパーク広告(オーガニックをブースト); 動画仕様とキャプションはオーガニックコンテンツと一致
  • influencer-marketing: TikTokは主要なインフルエンサープラットフォーム
  • twitter-x-posts: ショートフォーム動画のクロス投稿

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

kostja94/affiliate-marketing

When the user wants to plan, implement, or optimize affiliate marketing strategy. Also use when the user mentions "affiliate marketing," "affiliate program strategy," "CPS model," "affiliate recruitment," "commission structure," "affiliate partners," "affiliate network," "affiliate tracking," "affiliate commission," or "partner marketing." For affiliate page, use affiliate-page-generator.

kostja94/analytics-tracking

When the user wants to set up, audit, or optimize analytics tracking (GA4, events, conversions). Also use when the user mentions "Google Analytics," "GA4," "event tracking," "conversions," "attribution model," "gtag," "data layer," "GA4 setup," "conversion tracking," "event setup," "User ID tracking," or "CTA attribution." For traffic insights, use traffic-analysis.

kostja94/article-content

When the user wants to write, generate, or create article body content—blog post body, long-form content, how-to guide, listicle. Also use when the user mentions "write article," "article content," "blog post content," "article body," "long-form content creation," "generate article," "article draft," "how-to guide content," "listicle content," "information gain," or "content density." For single post page structure, schema, and SEO metadata, use article-page-generator. For blog index/listing page, use blog-page-generator. For short ad, landing, or email copy, use copywriting.

kostja94/branding

When the user wants to define, audit, or apply brand strategy—purpose, values, positioning, storytelling, voice, narrative (not only visuals). Also use when the user mentions "brand strategy," "brand story," "brand storytelling," "brand voice," "brand identity," "brand guidelines," "brand purpose," "brand values," "origin story," "brand narrative," "brand personality," "brand archetype," "slide deck branding," "PPT brand colors," or "document style guide." For typography, colors, design tokens, and frontend visuals, use brand-visual-generator.

kostja94/brand-visual-generator

When the user wants to define, audit, or apply visual identity (typography, colors, spacing, design tokens, frontend aesthetics). Also use when the user mentions "brand style guide," "visual identity," "design system," "typography," "color palette," "brand guidelines," "AI brand aesthetics," "brand colors," "font choices," "spacing system," "design tokens," "motion," "distinctive design," "frontend aesthetics," "PowerPoint theme," "Google Slides brand," or "slide master colors." For brand story, positioning, and voice, use branding.

kostja94/carousel

When the user wants to design, optimize, or audit carousel/slider layouts for content display. Also use when the user mentions "carousel," "slider," "carousel layout," "testimonial carousel," "gallery carousel," "quote carousel," "image slider," or "carousel accessibility." For hero-area patterns, use hero-generator.

kostja94/competitor-research

When the user wants to analyze competitors for SEO, content, backlinks, or positioning. Also use when the user mentions "competitor analysis," "competitor research," "competitor keywords," "competitor backlinks," "link gap," "content gap," "competitor content," "competitive analysis," or "competitor comparison." For content roadmap, use content-strategy.

kostja94/content-optimization

When the user wants to optimize content for SEO—word count, H2 keywords, keyword density, multimedia, tables, lists. Also use when the user mentions "content length," "word count," "keyword stuffing," "H2 keywords," "keyword density," "tables," "bullet points," or "content structure." For keywords, use keyword-research.

kostja94/content-strategy

When the user wants to plan content for SEO, create content calendar, or build topic clusters. Also use when the user mentions "content strategy," "content plan," "topic clusters," "pillar content," "pillar page," "cluster articles," "editorial calendar," "content hub," "content planning," "content clusters," "topic cluster strategy," "content strategy for SEO," or "content calendar." For editorial mix, use content-marketing.

kostja94/conversion-optimization

When the user wants to improve conversion rates, run A/B tests, optimize funnels, or reduce friction. Also use when the user mentions "CRO," "conversion rate optimization," "A/B test," "split test," "funnel optimization," "checkout optimization," "form optimization," or "conversion funnel." For pricing psychology, use pricing-strategy.

kostja94/copywriting

When the user wants to write or optimize short-form marketing copy—headlines, CTAs, ad copy, landing page copy, email copy. Also use when the user mentions "copywriting," "headline," "CTA copy," "ad copy," "landing page copy," "sales copy," "conversion copy," "PAS," "AIDA," "BAB," "copy formula," or "differentiation." For long-form article bodies (blog posts, guides), use article-content.

kostja94/email-marketing

When the user wants to plan email marketing, EDM, newsletter strategy, or email deliverability. Also use when the user mentions "email marketing," "EDM," "newsletter," "SPF," "DKIM," "DMARC," "email deliverability," "email content strategy," "email campaigns," "newsletter strategy," "email automation," or "cold email." For signup UI, use newsletter-signup-generator.

kostja94/entity-seo

When the user wants to optimize for entity recognition, Knowledge Graph, or entity-based SEO. Also use when the user mentions "entity SEO," "entity optimization," "Knowledge Graph," "Knowledge Panel," "entity signals," "brand entity," "entity linking," "entity relationships," or "entity-first content." For structured data, use schema-markup.

kostja94/generative-engine-optimization

When the user wants to optimize for AI search visibility (ChatGPT, Claude, Perplexity, AI Overviews). Also use when the user mentions "GEO," "AEO," "generative engine optimization," "AI search visibility," "LLM optimization," "GitHub GEO," "Grokipedia," "optimize for ChatGPT," "AI Overviews," "Bing Copilot," "Yandex AI," "Perplexity optimization," "GEO strategy," or "AI search optimization." For third-party publishing strategy (which platforms to use), use parasite-seo. For GitHub repos, README, and Awesome lists, use github. For Medium.com only, use medium-posts. For Grokipedia edits, use grokipedia-recommendations. For traditional Google SERP strategy, use seo-strategy.

kostja94/google-ads

When the user wants to set up, optimize, or manage Google Ads campaigns. Also use when the user mentions "Google Ads," "Google Search Ads," "PPC," "SEM," "PMF testing with ads," "test product-market fit," "Responsive Search Ads," "RSA," "Performance Max," "Quality Score," "keyword bidding," or "Google Display/YouTube ads." For paid mix, use paid-ads-strategy.

kostja94/google-search-console

When the user wants to analyze Google Search Console data, use the GSC API, or interpret search performance. Also use when the user mentions "GSC," "Search Console," "indexing report," "Core Web Vitals," "Enhancements," "Insights report," "search performance," "search queries," "search performance report," "URL inspection," "impressions," "CTR," "average position," "index coverage," "GSC data analysis," "Search Console API," or "searchanalytics.query." When the user wants to rewrite title tags (not only report on them), use title-tag. For meta description rewrites, use meta-description.

kostja94/grokipedia-recommendations

When the user wants to add recommendations, links, or content to Grokipedia. Also use when the user mentions "Grokipedia," "GEO wiki," "AI encyclopedia," "suggest Grokipedia article," "Grokipedia citation," "Grokipedia listing," "AI search citation," "GEO visibility," or "Grokipedia optimization." For multi-platform parasite SEO strategy, use parasite-seo. For broad AI search visibility, use generative-engine-optimization.

kostja94/growth-funnel

When the user wants to plan growth using the AARRR framework, diagnose growth bottlenecks, or map actions across the customer lifecycle. Also use when the user mentions "growth funnel," "AARRR," "pirate metrics," "acquisition activation retention," "customer lifecycle metrics," or "growth framework." For retention tactics, use retention-strategy.

kostja94/hero-generator

When the user wants to design, optimize, or audit hero sections (above-the-fold main visual area). Also use when the user mentions "hero," "hero section," "hero area," "above the fold," "above the fold content," "landing hero," "main banner," "banner section," "first fold," "hero section design," "hero conversion," "split layout hero," "centered hero," or "hero alignment." For homepage, use homepage-generator.

kostja94/influencer-marketing

When the user wants to plan, implement, or optimize influencer marketing strategy. Also use when the user mentions "influencer marketing," "KOL," "creator partnership," "brand ambassador," "sponsored content," "influencer campaign," "micro-influencer," "influencer outreach," "creator collaboration," or "influencer deal." For creator programs, use creator-program.

関連スキル