ブランド戦略の定義、監査、適用を行います。パーパス、価値観、ポジショニング、ストーリーテリング、ボイス、ナラティブなど、ビジュアル以外のブランド要素を扱います。
このスキルは、AIエージェントがブランド戦略に関連するタスクを実行するための包括的なガイドです。ユーザーがブランドの目的、価値観、ポジショニング、ストーリー、トーンオブボイス、ナラティブを定義、監査、または適用したい場合に使用します。ビジュアルデザイン（タイポグラフィ、色、デザイントークン）は範囲外であり、代わりに `brand-visual-generator` スキルを使用する必要があります。Claude Code、Cursor、Codex などのAIエージェントプラットフォームで動作し、ブランド戦略の一貫性を保つために必要なプロンプトとワークフローを提供します。ブランド戦略のキーワード（例：「ブランドストーリー」「ブランドボイス」「ブランドガイドライン」）に反応し、戦略的思考を促進します。
npx skills add https://github.com/kostja94/marketing-skills/tree/main/skills/brandingInstalled? Explore more 画像 skills: steipete/songsee, affaan-m/frontend-design, mattpocock/improve-codebase-architecture · View all 6 →
ユーザーがブランド戦略（パーパス、価値観、ポジショニング、ストーリーテリング、ボイス、ナラティブなど、ビジュアル以外の要素）を定義、監査、または適用したい場合に使用します。また、ユーザーが「ブランド戦略」「ブランドストーリー」「ブランドストーリーテリング」「ブランドボイス」「ブランドアイデンティティ」「ブランドガイドライン」「ブランドパーパス」「ブランド価値観」「起源ストーリー」「ブランドナラティブ」「ブランドパーソナリティ」「ブランドアーキタイプ」「スライドデッキブランディング」「PPTブランドカラー」「ドキュメントスタイルガイド」に言及した場合にも使用します。タイポグラフィ、色、デザイントークン、フロントエンドビジュアルについては、brand-visual-generator を使用してください。
This repo contains 20 individual skills — each has its own dedicated page.
When the user wants to plan, implement, or optimize affiliate marketing strategy. Also use when the user mentions "affiliate marketing," "affiliate program strategy," "CPS model," "affiliate recruitment," "commission structure," "affiliate partners," "affiliate network," "affiliate tracking," "affiliate commission," or "partner marketing." For affiliate page, use affiliate-page-generator.
When the user wants to set up, audit, or optimize analytics tracking (GA4, events, conversions). Also use when the user mentions "Google Analytics," "GA4," "event tracking," "conversions," "attribution model," "gtag," "data layer," "GA4 setup," "conversion tracking," "event setup," "User ID tracking," or "CTA attribution." For traffic insights, use traffic-analysis.
When the user wants to write, generate, or create article body content—blog post body, long-form content, how-to guide, listicle. Also use when the user mentions "write article," "article content," "blog post content," "article body," "long-form content creation," "generate article," "article draft," "how-to guide content," "listicle content," "information gain," or "content density." For single post page structure, schema, and SEO metadata, use article-page-generator. For blog index/listing page, use blog-page-generator. For short ad, landing, or email copy, use copywriting.
When the user wants to define, audit, or apply visual identity (typography, colors, spacing, design tokens, frontend aesthetics). Also use when the user mentions "brand style guide," "visual identity," "design system," "typography," "color palette," "brand guidelines," "AI brand aesthetics," "brand colors," "font choices," "spacing system," "design tokens," "motion," "distinctive design," "frontend aesthetics," "PowerPoint theme," "Google Slides brand," or "slide master colors." For brand story, positioning, and voice, use branding.
When the user wants to design, optimize, or audit carousel/slider layouts for content display. Also use when the user mentions "carousel," "slider," "carousel layout," "testimonial carousel," "gallery carousel," "quote carousel," "image slider," or "carousel accessibility." For hero-area patterns, use hero-generator.
When the user wants to analyze competitors for SEO, content, backlinks, or positioning. Also use when the user mentions "competitor analysis," "competitor research," "competitor keywords," "competitor backlinks," "link gap," "content gap," "competitor content," "competitive analysis," or "competitor comparison." For content roadmap, use content-strategy.
When the user wants to optimize content for SEO—word count, H2 keywords, keyword density, multimedia, tables, lists. Also use when the user mentions "content length," "word count," "keyword stuffing," "H2 keywords," "keyword density," "tables," "bullet points," or "content structure." For keywords, use keyword-research.
When the user wants to plan content for SEO, create content calendar, or build topic clusters. Also use when the user mentions "content strategy," "content plan," "topic clusters," "pillar content," "pillar page," "cluster articles," "editorial calendar," "content hub," "content planning," "content clusters," "topic cluster strategy," "content strategy for SEO," or "content calendar." For editorial mix, use content-marketing.
When the user wants to improve conversion rates, run A/B tests, optimize funnels, or reduce friction. Also use when the user mentions "CRO," "conversion rate optimization," "A/B test," "split test," "funnel optimization," "checkout optimization," "form optimization," or "conversion funnel." For pricing psychology, use pricing-strategy.
When the user wants to write or optimize short-form marketing copy—headlines, CTAs, ad copy, landing page copy, email copy. Also use when the user mentions "copywriting," "headline," "CTA copy," "ad copy," "landing page copy," "sales copy," "conversion copy," "PAS," "AIDA," "BAB," "copy formula," or "differentiation." For long-form article bodies (blog posts, guides), use article-content.
When the user wants to plan email marketing, EDM, newsletter strategy, or email deliverability. Also use when the user mentions "email marketing," "EDM," "newsletter," "SPF," "DKIM," "DMARC," "email deliverability," "email content strategy," "email campaigns," "newsletter strategy," "email automation," or "cold email." For signup UI, use newsletter-signup-generator.
When the user wants to optimize for entity recognition, Knowledge Graph, or entity-based SEO. Also use when the user mentions "entity SEO," "entity optimization," "Knowledge Graph," "Knowledge Panel," "entity signals," "brand entity," "entity linking," "entity relationships," or "entity-first content." For structured data, use schema-markup.
When the user wants to optimize for AI search visibility (ChatGPT, Claude, Perplexity, AI Overviews). Also use when the user mentions "GEO," "AEO," "generative engine optimization," "AI search visibility," "LLM optimization," "GitHub GEO," "Grokipedia," "optimize for ChatGPT," "AI Overviews," "Bing Copilot," "Yandex AI," "Perplexity optimization," "GEO strategy," or "AI search optimization." For third-party publishing strategy (which platforms to use), use parasite-seo. For GitHub repos, README, and Awesome lists, use github. For Medium.com only, use medium-posts. For Grokipedia edits, use grokipedia-recommendations. For traditional Google SERP strategy, use seo-strategy.
When the user wants to set up, optimize, or manage Google Ads campaigns. Also use when the user mentions "Google Ads," "Google Search Ads," "PPC," "SEM," "PMF testing with ads," "test product-market fit," "Responsive Search Ads," "RSA," "Performance Max," "Quality Score," "keyword bidding," or "Google Display/YouTube ads." For paid mix, use paid-ads-strategy.
When the user wants to analyze Google Search Console data, use the GSC API, or interpret search performance. Also use when the user mentions "GSC," "Search Console," "indexing report," "Core Web Vitals," "Enhancements," "Insights report," "search performance," "search queries," "search performance report," "URL inspection," "impressions," "CTR," "average position," "index coverage," "GSC data analysis," "Search Console API," or "searchanalytics.query." When the user wants to rewrite title tags (not only report on them), use title-tag. For meta description rewrites, use meta-description.
When the user wants to add recommendations, links, or content to Grokipedia. Also use when the user mentions "Grokipedia," "GEO wiki," "AI encyclopedia," "suggest Grokipedia article," "Grokipedia citation," "Grokipedia listing," "AI search citation," "GEO visibility," or "Grokipedia optimization." For multi-platform parasite SEO strategy, use parasite-seo. For broad AI search visibility, use generative-engine-optimization.
When the user wants to plan growth using the AARRR framework, diagnose growth bottlenecks, or map actions across the customer lifecycle. Also use when the user mentions "growth funnel," "AARRR," "pirate metrics," "acquisition activation retention," "customer lifecycle metrics," or "growth framework." For retention tactics, use retention-strategy.
When the user wants to design, optimize, or audit hero sections (above-the-fold main visual area). Also use when the user mentions "hero," "hero section," "hero area," "above the fold," "above the fold content," "landing hero," "main banner," "banner section," "first fold," "hero section design," "hero conversion," "split layout hero," "centered hero," or "hero alignment." For homepage, use homepage-generator.
When the user wants to plan, implement, or optimize influencer marketing strategy. Also use when the user mentions "influencer marketing," "KOL," "creator partnership," "brand ambassador," "sponsored content," "influencer campaign," "micro-influencer," "influencer outreach," "creator collaboration," or "influencer deal." For creator programs, use creator-program.
When the user wants to research keywords, find target keywords, or analyze search intent. Also use when the user mentions "keyword research," "keyword tool," "target keywords," "search volume," "search intent," "keyword difficulty," "topical map," "keyword clustering," "People Also Ask," "Google autocomplete," "autocomplete keywords," or "alphabet method." For clusters, use content-strategy.
Generate spectrograms and feature-panel visualizations from audio with the songsee CLI.
Create distinctive, production-grade frontend interfaces with high design quality. Use when the user asks to build web components, pages, or applications and the visual direction matters as much as the code quality.
Scan a codebase for deepening opportunities, present them as a visual HTML report, then grill through whichever one you pick.
Add documentation for a new AI provider — usage docs, env vars, Docker config, image resources.
Tests in real browsers via Chrome DevTools MCP. Use when building or debugging anything that runs in a browser. Use when you need to inspect the DOM, capture console errors, analyze network requests, profile performance, or verify visual output with real runtime data. Requires the chrome-devtools MCP server to be configured.
This skill should be used when the user wants to visualize data. It intelligently selects the most suitable chart type from 26 available options, extracts parameters based on detailed specifications, and generates a chart image using a JavaScript script.