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eronred/seasonal-aso

Lorsque l'utilisateur souhaite optimiser sa fiche App Store pour des événements saisonniers, des jours fériés ou des tendances — incluant des opportunités de mots-clés, des mises à jour de métadonnées, le thème des captures d'écran et la stratégie de timing.

Qu'est-ce que seasonal-aso ?

Cette compétence (skill) est conçue pour aider les développeurs et spécialistes ASO à optimiser leur fiche App Store en fonction des événements saisonniers, des jours fériés et des moments tendance. Elle permet d'identifier des opportunités de mots-clés saisonniers, de planifier des mises à jour de métadonnées (titre, sous-titre, description), de thématiser les captures d'écran et de définir une stratégie de timing pour maximiser l'impact lors de périodes clés comme Noël, le Nouvel An, la Saint-Valentin, l'été ou la rentrée scolaire. Cette compétence est particulièrement utile pour capitaliser sur des événements calendaires, améliorer la visibilité dans les recherches saisonnières et augmenter les téléchargements pendant les périodes de forte demande. Elle fonctionne avec les plateformes d'IA agent comme Claude Code, Cursor et Codex, et se base sur une analyse des tendances et du calendrier pour fournir des recommandations actionnables.

Compatible avec~Claude Code~Codex CLI~Cursor
npx skills add https://github.com/eronred/aso-skills/tree/main/skills/seasonal-aso

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Documentation

Que fait seasonal-aso ?

Lorsque l'utilisateur souhaite optimiser sa fiche App Store pour des événements saisonniers, des jours fériés ou des moments tendance — incluant des opportunités de mots-clés, des mises à jour de métadonnées, le thème des captures d'écran et la stratégie de timing. Utilisez lorsque l'utilisateur mentionne "saisonnier", "férié", "Noël", "Nouvel An", "Saint-Valentin", "été", "rentrée scolaire", "mots-clés saisonniers", "tendance actuelle", "temps limité", ou souhaite tirer parti d'un événement calendaire. Pour une recherche générale de mots-clés, voir keyword-research. Pour des réécritures complètes de métadonnées, voir metadata-optimization.

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

eronred/ab-test-store-listing

When the user wants to A/B test App Store product page elements to improve conversion rate. Also use when the user mentions "A/B test", "product page optimization", "test my screenshots", "test my icon", "conversion rate optimization", "CPP", or "custom product pages". For screenshot design, see screenshot-optimization. For metadata optimization, see metadata-optimization.

eronred/android-aso

When the user wants to optimize their Google Play Store listing — title, short description, full description, keywords, ratings, or Play Store-specific features. Use when the user mentions "Google Play", "Android", "Play Store", "Play Console", "short description", "full description indexed", "Google Play ASO", or wants Google Play-specific keyword, creative, or ratings strategy. For iOS App Store optimization, see aso-audit and metadata-optimization.

eronred/app-analytics

When the user wants to set up, interpret, or improve their app analytics and tracking. Also use when the user mentions "analytics", "tracking", "metrics", "KPIs", "App Store Connect analytics", "install tracking", "funnel", "attribution", or "how is my app performing". For A/B testing, see ab-test-store-listing. For retention metrics, see retention-optimization.

eronred/app-clips

When the user wants to implement, optimize, or use App Clips for app discovery and conversion. Use when the user mentions "App Clip", "app clip code", "mini app", "instant app", "App Clip card", "App Clip link", "no download required", "instant experience", or wants to understand how App Clips appear in App Store search. For general App Store discoverability, see aso-audit. For marketing campaigns, see ua-campaign.

eronred/app-icon-optimization

When the user wants to design, test, or improve their app icon to increase tap-through rate and conversions in App Store search and browse. Use when the user mentions "app icon", "icon design", "icon A/B test", "icon variants", "tap-through rate", "icon conversion", "icon refresh", or wants to know what makes a good app icon. For screenshot optimization, see screenshot-optimization. For full listing A/B tests, see ab-test-store-listing.

eronred/app-launch

When the user wants to plan a launch strategy for a new app or major update. Also use when the user mentions "app launch", "launch plan", "launch checklist", "pre-launch", "launch day", or "how to launch my app". For ongoing ASO after launch, see aso-audit. For paid acquisition during launch, see ua-campaign.

eronred/apple-search-ads

When the user wants to set up, optimize, or scale Apple Search Ads (ASA) campaigns — including keyword bidding, match types, campaign structure, Creative Product Sets, CPP routing, and ROAS optimization. Use when the user mentions "Apple Search Ads", "ASA", "Search Ads", "Search tab ads", "Today tab ads", "CPT", "TTR", "Search Match", "exact match", "broad match", "CPP in ads", "ASA bidding", or "Search Ads budget". For Meta/Google UAC/TikTok paid UA, see ua-campaign.

eronred/app-marketing-context

When the user wants to create or update their app marketing context document. Also use when the user mentions "app context", "marketing brief", "app positioning", or when starting any ASO or app marketing project. This is the foundation skill — all other skills check for this context first.

eronred/app-store-featured

When the user wants to get featured on the App Store or understand the editorial process. Also use when the user mentions "get featured", "App Store editorial", "App of the Day", "Today tab", "Apple featuring", or "how to get Apple to feature my app". For launch strategy, see app-launch. For ASO optimization, see aso-audit.

eronred/asc-metrics

When the user wants to analyze their own app's actual performance data from App Store Connect — real downloads, revenue, IAP, subscriptions, trials, or country breakdowns synced via Appeeky Connect. Use when the user asks about "my downloads", "my revenue", "how is my app performing", "ASC data", "sales and trends", "my subscription numbers", "App Store Connect metrics", or wants to compare periods or top markets. For third-party app estimates, see app-analytics. For subscription analytics depth, see monetization-strategy.

eronred/aso-audit

When the user wants a full ASO health audit, review their App Store listing quality, or diagnose why their app isn't ranking. Also use when the user mentions "ASO audit", "ASO score", "why am I not ranking", "listing review", or "optimize my app store page". For keyword-specific research, see keyword-research. For metadata writing, see metadata-optimization.

eronred/competitor-analysis

When the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive positioning. Also use when the user mentions "competitor analysis", "competitive research", "keyword gap", "what are my competitors doing", or "compare my app to". For keyword-specific research, see keyword-research. For metadata writing, see metadata-optimization.

eronred/competitor-tracking

When the user wants to monitor competitor apps on an ongoing basis — tracking metadata changes, keyword shifts, screenshot updates, rating trends, or new features. Use when the user mentions "competitor monitoring", "track competitors", "competitor alert", "competitor changed their title", "watch a competitor app", "competitor weekly report", "competitive intelligence", or "what changed in competitor's listing". For a one-time deep competitive analysis, see competitor-analysis. For market-wide chart movements, see market-movers.

eronred/crash-analytics

When the user wants to monitor, triage, or reduce their app's crash rate — including setting up Crashlytics, prioritizing which crashes to fix first, interpreting crash data, and understanding how crashes affect App Store ranking. Use when the user mentions "crash", "crashlytics", "crash rate", "ANR", "app not responding", "crash-free sessions", "crash-free users", "symbolication", "stability", "firebase crashes", "app crashing", or "crash report". For overall analytics setup, see app-analytics.

eronred/in-app-events

When the user wants to create, plan, or optimize App Store In-App Events — the event cards that appear on the Today tab, search results, and your product page. Use when the user mentions "in-app event", "App Store event", "event card", "Today tab", "live event", "challenge", "game event", "seasonal event card", or wants visibility beyond organic search. For general ASO, see aso-audit. For seasonal keyword strategy, see seasonal-aso.

eronred/keyword-research

When the user wants to discover, evaluate, or prioritize App Store keywords. Also use when the user mentions "keyword research", "find keywords", "search volume", "keyword difficulty", "keyword ideas", or "what keywords should I target". For implementing keywords into metadata, see metadata-optimization. For auditing current keyword performance, see aso-audit.

eronred/localization

When the user wants to localize their App Store listing for international markets. Also use when the user mentions "localization", "translate my app", "international markets", "expand to new countries", "localize metadata", or "which countries should I target". For keyword research in specific markets, see keyword-research. For metadata writing, see metadata-optimization.

eronred/market-movers

When the user wants to track App Store chart rank changes, find top gainers and losers, detect breakout apps entering the top 100, or identify apps dropping out of charts. Also use when the user mentions "chart movers", "rank changes", "who's rising", "who's falling", "new chart entries", "top gainers", or "market shifts". For broader market overview, see market-pulse. For competitive keyword analysis, see competitor-analysis.

eronred/market-pulse

When the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases. Also use when the user mentions "market overview", "what's happening on the App Store", "market briefing", "weekly report", "market trends", or "state of the market". For chart-specific rank changes only, see market-movers. For keyword trends only, see keyword-research.

eronred/metadata-optimization

When the user wants to optimize App Store metadata — title, subtitle, keyword field, or description. Also use when the user mentions "optimize my title", "ASO metadata", "keyword field", "character limits", "app description", or "write my subtitle". For keyword discovery, see keyword-research. For full ASO audits, see aso-audit.

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