kostja94/생성형 엔진 최적화

사용자가 AI 검색 가시성(ChatGPT, Claude, Perplexity, AI Overviews) 최적화를 원할 때 사용합니다. 또한 'GEO', 'AEO', '생성형 엔진 최적화', 'AI 검색 가시성', 'LLM 최적화', 'GitHub GEO', 'Grokipedia', 'ChatGPT 최적화', 'AI Overviews', 'Bing Copilot', 'Yandex AI', 'Perplexity 최적화', 'GEO 전략', 'AI 검색 최적화' 같은 용어가 언급될 때도 사용합니다. 타사 게시 전략(어떤 플랫폼을 사용할지)은 parasite-seo를 사용하세요. GitHub 저장소, README, Awesome 리스트는 github을 사용하세요. Medium.com 전용은 medium-posts를 사용하세요. Grokipedia 편집은 grokipedia-recommendations를 사용하세요. 전통적인 Google SERP 전략은 seo-strategy를 사용하세요.

생성형 엔진 최적화란 무엇인가요?

이 스킬은 생성형 엔진 최적화(GEO)를 위한 전문 기술로, AI 기반 검색 환경(ChatGPT, Claude, Perplexity, AI Overviews, Bing Copilot, Yandex AI 등)에서 콘텐츠의 가시성과 순위를 높이는 데 초점을 맞춥니다. 전통적인 SEO와 달리 GEO는 LLM이 콘텐츠를 선호하고 인용하도록 구조화하는 것을 목표로 합니다. 이 스킬은 GitHub, Medium, Grokipedia, 타사 게시(strategy seo)에 특화된 변형을 지원하며, 각 플랫폼에 맞는 구체적인 권장사항을 제공합니다. 예를 들어 GitHub 저장소와 README 최적화는 github 스킬로, Medium 콘텐츠는 medium-posts 스킬로, Grokipedia 편집은 grokipedia-recommendations 스킬로 처리합니다. 전통적인 Google SERP 전략은 별도의 seo-strategy 스킬로 관리됩니다. 이 스킬은 AI 에이전트(Claude Code, Cursor, Codex 등)에서 사용자가 'GEO', 'AI 검색 가시성', 'LLM 최적화' 등을 언급할 때 자동으로 호출됩니다.

지원 대상✓Claude Code~Codex CLI~Cursor

npx skills add https://github.com/kostja94/marketing-skills/tree/main/skills/generative-engine-optimization

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ChatGPT Claude Gemini Grok Perplexity DeepSeek

문서

생성형 엔진 최적화은(는) 무엇을 하나요?

사용자가 AI 검색 가시성(ChatGPT, Claude, Perplexity, AI Overviews) 최적화를 원할 때 사용합니다. 또한 사용자가 "GEO," "AEO," "생성형 엔진 최적화," "AI 검색 가시성," "LLM 최적화," "GitHub GEO," "Grokipedia," "ChatGPT 최적화," "AI Overviews," "Bing Copilot," "Yandex AI," "Perplexity 최적화," "GEO 전략," 또는 "AI 검색 최적화"를 언급할 때도 사용합니다. 타사 게시 전략(어떤 플랫폼을 사용할지)은 parasite-seo를 사용하세요. GitHub 저장소, README, Awesome 리스트는 github을 사용하세요. Medium.com 전용은 medium-posts를 사용하세요. Grokipedia 편집은 grokipedia-recommendations를 사용하세요. 전통적인 Google SERP 전략은 seo-strategy를 사용하세요.

Individual skills in this repo

This repo contains 20 individual skills — each has its own dedicated page.

kostja94/affiliate-marketing

When the user wants to plan, implement, or optimize affiliate marketing strategy. Also use when the user mentions "affiliate marketing," "affiliate program strategy," "CPS model," "affiliate recruitment," "commission structure," "affiliate partners," "affiliate network," "affiliate tracking," "affiliate commission," or "partner marketing." For affiliate page, use affiliate-page-generator.

kostja94/analytics-tracking

When the user wants to set up, audit, or optimize analytics tracking (GA4, events, conversions). Also use when the user mentions "Google Analytics," "GA4," "event tracking," "conversions," "attribution model," "gtag," "data layer," "GA4 setup," "conversion tracking," "event setup," "User ID tracking," or "CTA attribution." For traffic insights, use traffic-analysis.

kostja94/article-content

When the user wants to write, generate, or create article body content—blog post body, long-form content, how-to guide, listicle. Also use when the user mentions "write article," "article content," "blog post content," "article body," "long-form content creation," "generate article," "article draft," "how-to guide content," "listicle content," "information gain," or "content density." For single post page structure, schema, and SEO metadata, use article-page-generator. For blog index/listing page, use blog-page-generator. For short ad, landing, or email copy, use copywriting.

kostja94/branding

When the user wants to define, audit, or apply brand strategy—purpose, values, positioning, storytelling, voice, narrative (not only visuals). Also use when the user mentions "brand strategy," "brand story," "brand storytelling," "brand voice," "brand identity," "brand guidelines," "brand purpose," "brand values," "origin story," "brand narrative," "brand personality," "brand archetype," "slide deck branding," "PPT brand colors," or "document style guide." For typography, colors, design tokens, and frontend visuals, use brand-visual-generator.

kostja94/brand-visual-generator

When the user wants to define, audit, or apply visual identity (typography, colors, spacing, design tokens, frontend aesthetics). Also use when the user mentions "brand style guide," "visual identity," "design system," "typography," "color palette," "brand guidelines," "AI brand aesthetics," "brand colors," "font choices," "spacing system," "design tokens," "motion," "distinctive design," "frontend aesthetics," "PowerPoint theme," "Google Slides brand," or "slide master colors." For brand story, positioning, and voice, use branding.

kostja94/carousel

When the user wants to design, optimize, or audit carousel/slider layouts for content display. Also use when the user mentions "carousel," "slider," "carousel layout," "testimonial carousel," "gallery carousel," "quote carousel," "image slider," or "carousel accessibility." For hero-area patterns, use hero-generator.

kostja94/competitor-research

When the user wants to analyze competitors for SEO, content, backlinks, or positioning. Also use when the user mentions "competitor analysis," "competitor research," "competitor keywords," "competitor backlinks," "link gap," "content gap," "competitor content," "competitive analysis," or "competitor comparison." For content roadmap, use content-strategy.

kostja94/content-optimization

When the user wants to optimize content for SEO—word count, H2 keywords, keyword density, multimedia, tables, lists. Also use when the user mentions "content length," "word count," "keyword stuffing," "H2 keywords," "keyword density," "tables," "bullet points," or "content structure." For keywords, use keyword-research.

kostja94/content-strategy

When the user wants to plan content for SEO, create content calendar, or build topic clusters. Also use when the user mentions "content strategy," "content plan," "topic clusters," "pillar content," "pillar page," "cluster articles," "editorial calendar," "content hub," "content planning," "content clusters," "topic cluster strategy," "content strategy for SEO," or "content calendar." For editorial mix, use content-marketing.

kostja94/conversion-optimization

When the user wants to improve conversion rates, run A/B tests, optimize funnels, or reduce friction. Also use when the user mentions "CRO," "conversion rate optimization," "A/B test," "split test," "funnel optimization," "checkout optimization," "form optimization," or "conversion funnel." For pricing psychology, use pricing-strategy.

kostja94/copywriting

When the user wants to write or optimize short-form marketing copy—headlines, CTAs, ad copy, landing page copy, email copy. Also use when the user mentions "copywriting," "headline," "CTA copy," "ad copy," "landing page copy," "sales copy," "conversion copy," "PAS," "AIDA," "BAB," "copy formula," or "differentiation." For long-form article bodies (blog posts, guides), use article-content.

kostja94/email-marketing

When the user wants to plan email marketing, EDM, newsletter strategy, or email deliverability. Also use when the user mentions "email marketing," "EDM," "newsletter," "SPF," "DKIM," "DMARC," "email deliverability," "email content strategy," "email campaigns," "newsletter strategy," "email automation," or "cold email." For signup UI, use newsletter-signup-generator.

kostja94/entity-seo

When the user wants to optimize for entity recognition, Knowledge Graph, or entity-based SEO. Also use when the user mentions "entity SEO," "entity optimization," "Knowledge Graph," "Knowledge Panel," "entity signals," "brand entity," "entity linking," "entity relationships," or "entity-first content." For structured data, use schema-markup.

kostja94/google-ads

When the user wants to set up, optimize, or manage Google Ads campaigns. Also use when the user mentions "Google Ads," "Google Search Ads," "PPC," "SEM," "PMF testing with ads," "test product-market fit," "Responsive Search Ads," "RSA," "Performance Max," "Quality Score," "keyword bidding," or "Google Display/YouTube ads." For paid mix, use paid-ads-strategy.

kostja94/google-search-console

When the user wants to analyze Google Search Console data, use the GSC API, or interpret search performance. Also use when the user mentions "GSC," "Search Console," "indexing report," "Core Web Vitals," "Enhancements," "Insights report," "search performance," "search queries," "search performance report," "URL inspection," "impressions," "CTR," "average position," "index coverage," "GSC data analysis," "Search Console API," or "searchanalytics.query." When the user wants to rewrite title tags (not only report on them), use title-tag. For meta description rewrites, use meta-description.

kostja94/grokipedia-recommendations

When the user wants to add recommendations, links, or content to Grokipedia. Also use when the user mentions "Grokipedia," "GEO wiki," "AI encyclopedia," "suggest Grokipedia article," "Grokipedia citation," "Grokipedia listing," "AI search citation," "GEO visibility," or "Grokipedia optimization." For multi-platform parasite SEO strategy, use parasite-seo. For broad AI search visibility, use generative-engine-optimization.

kostja94/growth-funnel

When the user wants to plan growth using the AARRR framework, diagnose growth bottlenecks, or map actions across the customer lifecycle. Also use when the user mentions "growth funnel," "AARRR," "pirate metrics," "acquisition activation retention," "customer lifecycle metrics," or "growth framework." For retention tactics, use retention-strategy.

kostja94/hero-generator

When the user wants to design, optimize, or audit hero sections (above-the-fold main visual area). Also use when the user mentions "hero," "hero section," "hero area," "above the fold," "above the fold content," "landing hero," "main banner," "banner section," "first fold," "hero section design," "hero conversion," "split layout hero," "centered hero," or "hero alignment." For homepage, use homepage-generator.

kostja94/influencer-marketing

When the user wants to plan, implement, or optimize influencer marketing strategy. Also use when the user mentions "influencer marketing," "KOL," "creator partnership," "brand ambassador," "sponsored content," "influencer campaign," "micro-influencer," "influencer outreach," "creator collaboration," or "influencer deal." For creator programs, use creator-program.

kostja94/keyword-research

When the user wants to research keywords, find target keywords, or analyze search intent. Also use when the user mentions "keyword research," "keyword tool," "target keywords," "search volume," "search intent," "keyword difficulty," "topical map," "keyword clustering," "People Also Ask," "Google autocomplete," "autocomplete keywords," or "alphabet method." For clusters, use content-strategy.