Art & Design

Create distinctive, high-converting landing pages that combine proven conversion elements with exceptional design quality. Build beautiful, memorable landing pages using Next.js 14+ and ShadCN UI that avoid generic AI aesthetics while following the 11 essential elements framework.

Build complete, SEO-optimized websites using Astro with Tailwind CSS, content collections, and optional Turso database. Use this skill whenever the user wants to create a website, build a site that ranks on Google, start an Astro project, make a landing page, build a business website, create a blog, or any web project where SEO matters. Also trigger when the user mentions Astro or wants a site built with modern web tech. Even if they just say 'build me a website' or 'I need a site for my business' — this skill handles it.

Generate a distinctive, recruiter-facing portfolio website that showcases a hackathon project, even when the project is not a web app (hardware, an ML model, a CLI, or research). Installs and uses Anthropic's frontend-design skill so each project gets a unique, non-templated design, then builds a one-page case study with a hero, problem, architecture, demo, results, team, and honest limits. Use this whenever the user wants a project showcase site, case-study page, portfolio site, or recruiter-facing landing page for what they built.

Use when a business owner asks for a landing page, sales page, website page, or wants to "put my business online" or improve a page that isn't converting. Also when they have a service to promote but no clear offer.

When the user wants to design and build a premium multi-page website for any business type. Framework-agnostic design system (composition rules, component specs, CSS-first animation) implemented in the project's own stack; the default adapter for greenfield builds is Astro + SolidJS + Tailwind CSS v4. Also use when the user says "website design," "design a website," "build a website," "site design," "landing page," "multi-page site," or "website pages." For page copy without code, see copywriting.

Crea landing pages profesionales con diseño personalizado, animaciones y efectos de nivel agencia, cubriendo todo el flujo: brief, dirección de diseño, construcción, auditoría y deploy. Evita el look genérico de plantilla IA. Stack: Astro + Tailwind CSS v4 + GSAP + Lenis. Trigger: cuando el usuario pida crear, planificar, diseñar o construir una landing page, página de aterrizaje, one-page de producto/evento/servicio, "landing profesional", "landing con animaciones", "hero animado", "página de ventas", "landing page".

Use when the surface is a landing or marketing page — building one, restructuring its sections, writing or rewriting the hero, headline or CTA, deciding whether a campaign page is indexed, or auditing one for filler and missing ship items. Trigger on: landing page, marketing page, campaign page, sales page, waitlist page, hero, headline, above the fold, CTA, conversion copy, FAQ section, noindex. Loaded by /design, only for a landing or marketing surface. Not for an app screen (designer), a motion value (animate), a lever inside the product (uxmaster) or a form that errors (/debug).

Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with deployment-ready HTML. Use when the user asks to create, design, or build a landing page, homepage, or marketing page and has no established visual direction. Skip when they have a design mockup, need a dashboard or app UI, are working at component level, building a multi-page app, or restyling with known design tokens — use frontend-design instead.

Genera en lote las páginas servicio × barrio de la web a partir del blueprint, escribiendo archivos en el repo (Astro/MDX), añadiendo el schema JSON-LD, el internal linking y el sitemap. Úsala SIEMPRE que el usuario pida "genera las landings", "crea las páginas servicio × barrio", "monta las URLs del blueprint", "expande la web por zonas" o tras `web-blueprint-generator`. Es la skill que convierte el plano en código real, commiteable.

description: Build conversion-optimized landing pages with CRO frameworks (Conversion Research, LIFT Model), scroll effects, A/B testing, personalization, form optimization, and Core Web Vitals (INP, LCP, CLS). Use when user asks to create a landing page, sales page, lead generation page, or improve conversion rates. Do NOT use for full product design (use component-forge), animation-specific (use motion-craft), or brand identity (use design).

Audits any landing page across 6 dimensions (first impression, copy, CTA, trust, mobile, performance) and delivers a brutally honest score out of 100 with specific fixes. Use when asked to "roast my landing page", "audit my website", "review my site", "check my homepage", "landing page feedback", "is my website good", "website audit", "UX review", "conversion review", or "what's wrong with my landing page". Takes a URL and returns a scored report card with actionable improvements in plain English.

Use when creating a landing page - guides copy, page structure, CTA strategy, and optionally generates code using the project's UI framework

Single-page SaaS landing with hero, features, social proof, pricing, and CTA. Respects the active DESIGN.md color/typography/layout tokens. Trigger keywords: "saas landing", "marketing page", "product landing".

This skill should be used when the user asks to "create a landing page", "design a landing", "build a conversion page", "funnel page", "pagina de aterrizaje", "pagina de conversion", "pagina de embudo", "landing page", "disenar landing", "/landing-page", or mentions creating a marketing page for their product/service. Also auto-activates when the user mentions "CRO", "conversion rate optimization", "triangulo invertido", or "What/Why/How" in the context of a web page. Covers: Audience Targeting → Conversion Strategy → Emotional Sequence → Content Structure → Section-by-Section Copy → Design Tokens → Spec Output. If the user has completed prior brainstorming phases (Space 1-3 from business-model-toolkit), this skill automatically reads those deliverables to pre-fill context and reduce questions. Output: Landing page spec document + ADR in `./business/04-landing-pages/`

快速生成高转化落地页：Hero + Features + Pricing + CTA + FAQ，使用 shadcn/ui 组件，无需设计师

Build high-converting landing pages with proven CRO (Conversion Rate Optimization) patterns. Covers hero sections, pricing tables, social proof, form optimization, copywriting formulas, and A/B testing strategies.

Designs and generates conversion-optimized landing pages with Hero, benefits, social proof, CTA, and FAQ sections. Outputs HTML/React code with Tailwind CSS styling.

Build a complete custom Next.js landing page from scratch. Triggered by /landing-page. Usage: /landing-page CompanyName | industry [| tagline] [| target] [| CTA]. Orchestrates landing-page-copy then landing-page-seo + ui-ux-pro-max in parallel, then build.

Agency-grade landing page design skill. High-conversion, brand-matched, animated. Overrides every generic landing page pattern AI defaults to. Produces Awwwards-caliber pages that convert.

Run a structured 5-pass finishing audit on any website before launch — scoring visual polish, technical foundation, UX completeness, content quality, and cross-device readiness on 100 points. Use when: **Pre-launch** - Final validation before going live; **Post-redesign** - Verify nothing broke during the overhaul; **Client handoff** - Structured proof that the site is ready; **Quarterly review** - Catch accumulated debt; **Single-pass focus** - Run just Pass 2 after a perf sprint

Build, redesign, and deploy websites across any stack — static HTML, Next.js, Astro, or Shopify Liquid themes. Handles design systems, brand-aware layouts, component architecture, and deployment pipelines (Netlify, Vercel, Shopify API). Use when asked to build a website, redesign a site, create a landing page, build a web app, create Shopify sections/templates, or deploy web projects. Triggers on requests like "build me a website", "redesign this page", "create a landing page", "build a Shopify theme", "deploy to Netlify".

Build polished websites with AI from a rough idea through clarification, visual reference analysis, page structure, asset matching, iteration, responsive QA, and deployment readiness. Use when the user wants to create, redesign, or improve a website, landing page, portfolio, product site, local service site, ecommerce showcase, course page, AI tool directory, or any web project where the agent should guide the user like a product strategist and design director before coding.

Generates high-converting Next.js/React landing pages with Tailwind CSS and proven copy frameworks. Trigger phrases: 'landing page', 'build a page', 'waitlist page', 'product page', 'hero section'.

Single-page SaaS landing with hero, features, social proof, pricing, and CTA. Respects the active DESIGN.md color/typography/layout tokens. Trigger keywords: "saas landing", "marketing page", "product landing".