Art & Design

description: Build conversion-optimized landing pages with CRO frameworks (Conversion Research, LIFT Model), scroll effects, A/B testing, personalization, form optimization, and Core Web Vitals (INP, LCP, CLS). Use when user asks to create a landing page, sales page, lead generation page, or improve conversion rates. Do NOT use for full product design (use component-forge), animation-specific (use motion-craft), or brand identity (use design).

Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with deployment-ready HTML. Use when the user asks to create, design, or build a landing page, homepage, or marketing page and has no established visual direction. Skip when they have a design mockup, need a dashboard or app UI, are working at component level, building a multi-page app, or restyling with known design tokens — use frontend-design instead.

Use when creating a landing page - guides copy, page structure, CTA strategy, and optionally generates code using the project's UI framework

This skill should be used when the user asks to "create a landing page", "design a landing", "build a conversion page", "funnel page", "pagina de aterrizaje", "pagina de conversion", "pagina de embudo", "landing page", "disenar landing", "/landing-page", or mentions creating a marketing page for their product/service. Also auto-activates when the user mentions "CRO", "conversion rate optimization", "triangulo invertido", or "What/Why/How" in the context of a web page. Covers: Audience Targeting → Conversion Strategy → Emotional Sequence → Content Structure → Section-by-Section Copy → Design Tokens → Spec Output. If the user has completed prior brainstorming phases (Space 1-3 from business-model-toolkit), this skill automatically reads those deliverables to pre-fill context and reduce questions. Output: Landing page spec document + ADR in `./business/04-landing-pages/`

快速生成高转化落地页：Hero + Features + Pricing + CTA + FAQ，使用 shadcn/ui 组件，无需设计师

Build high-converting landing pages with proven CRO (Conversion Rate Optimization) patterns. Covers hero sections, pricing tables, social proof, form optimization, copywriting formulas, and A/B testing strategies.

Build a complete custom Next.js landing page from scratch. Triggered by /landing-page. Usage: /landing-page CompanyName | industry [| tagline] [| target] [| CTA]. Orchestrates landing-page-copy then landing-page-seo + ui-ux-pro-max in parallel, then build.

Designs and generates conversion-optimized landing pages with Hero, benefits, social proof, CTA, and FAQ sections. Outputs HTML/React code with Tailwind CSS styling.

Agency-grade landing page design skill. High-conversion, brand-matched, animated. Overrides every generic landing page pattern AI defaults to. Produces Awwwards-caliber pages that convert.

Build, redesign, and deploy websites across any stack — static HTML, Next.js, Astro, or Shopify Liquid themes. Handles design systems, brand-aware layouts, component architecture, and deployment pipelines (Netlify, Vercel, Shopify API). Use when asked to build a website, redesign a site, create a landing page, build a web app, create Shopify sections/templates, or deploy web projects. Triggers on requests like "build me a website", "redesign this page", "create a landing page", "build a Shopify theme", "deploy to Netlify".

Run a structured 5-pass finishing audit on any website before launch — scoring visual polish, technical foundation, UX completeness, content quality, and cross-device readiness on 100 points. Use when: **Pre-launch** - Final validation before going live; **Post-redesign** - Verify nothing broke during the overhaul; **Client handoff** - Structured proof that the site is ready; **Quarterly review** - Catch accumulated debt; **Single-pass focus** - Run just Pass 2 after a perf sprint

Generates high-converting Next.js/React landing pages with Tailwind CSS and proven copy frameworks. Trigger phrases: 'landing page', 'build a page', 'waitlist page', 'product page', 'hero section'.

Single-page SaaS landing with hero, features, social proof, pricing, and CTA. Respects the active DESIGN.md color/typography/layout tokens. Trigger keywords: "saas landing", "marketing page", "product landing".

Single-page SaaS landing with hero, features, social proof, pricing, and CTA. Respects the active DESIGN.md color/typography/layout tokens. Trigger keywords: "saas landing", "marketing page", "product landing".

Build polished websites with AI from a rough idea through clarification, visual reference analysis, page structure, asset matching, iteration, responsive QA, and deployment readiness. Use when the user wants to create, redesign, or improve a website, landing page, portfolio, product site, local service site, ecommerce showcase, course page, AI tool directory, or any web project where the agent should guide the user like a product strategist and design director before coding.

Use when building a landing page or marketing site from scratch (greenfield) — any "build me a landing/website/one-pager for X" request. Owns the technical layer every landing page needs: fast Lighthouse-grade rendering, SEO (metadata, sitemap, robots, JSON-LD), favicon + app icons + OG image, and generated imagery so no slot ships empty. Delegates all visual/design decisions to the Impeccable skill. Domain-agnostic (any industry, any language).

Create high-converting, visually distinctive landing pages. Use when building marketing pages, product launches, SaaS homepages, or any single-page conversion-focused website. Guides section-by-section composition with anti-AI-slop principles and Vibe Discovery for unique aesthetics every time.

Use this skill any time the user wants to build a website or landing page. This includes: product pages, portfolio sites, event pages, coming soon pages, pricing pages, company intro sites, personal blogs, signup pages, app download pages, and campaign pages. Also trigger when: user says 做个网站, 建个落地页, 做个产品页, 做个活动页, 做个个人主页. If a website or web page needs to be created, use this skill.

Generate beautiful, production-ready, animated single-file HTML landing pages. Use this skill whenever the user asks to create a landing page, marketing page, product page, startup homepage, SaaS landing, app launch page, waitlist page, or any promotional single-page site. Also trigger when user says "make a landing for...", "generate landing page", "build me a homepage", "create a product page", "landing page for my startup", or asks to improve/redesign an existing landing page. Covers both "from scratch" generation and "improve/convert" workflows. Outputs one self-contained HTML file with Tailwind CSS, vanilla JS animations, responsive design, dark/light mode, and curated visual style presets. Always use this skill even for simple landing requests — it ensures premium, non-generic output.

Design and build complete, professional websites from concept to deployment-ready files

Create high-converting, visually distinctive landing pages. Use when building marketing pages, product launches, SaaS homepages, or any single-page conversion-focused website. Guides section-by-section composition with anti-AI-slop principles.

Use when designing or rewriting a high-converting landing page (single-offer page) for SaaS/apps/services. Covers structure, layout patterns, conversion strategies, copywriting, SEO/AEO, and common pitfalls.

The purpose, UX flow, and modern-minimalist design bar for the vigiles.sh landing site (site/). Use whenever designing, editing, adding to, or reviewing any site/ component, hero, section, or marketing copy — read it BEFORE touching site/, and hold every change against it. Not for docs/ or the app itself.

React composition patterns that scale. Use when refactoring components with boolean prop proliferation, building flexible component libraries, or designing reusable APIs. Triggers on tasks involving compound components, render props, context providers, or component architecture. Includes React 19 API changes.